Based on looking at the website, Essentialfeatures.com.au appears to be a legitimate Australian business specialising in mosaics and feature wall tiles. However, several critical elements for a robust online presence, particularly for retail engagement, are notably absent. This raises some questions about its operational transparency and direct consumer-facing functionality.
Overall Review Summary:
- Website Functionality: Minimal for direct retail purchases, primarily informational.
- Product Display: Lacks comprehensive online catalogue or individual product pages.
- Pricing Information: No prices listed for any products.
- E-commerce Capability: No direct online purchasing option for customers.
- Customer Support: Basic contact details (phone, email) provided; no live chat or extensive FAQ.
- Trust Signals: Limited customer reviews, social media presence, or detailed ‘About Us’ information.
- Security: No clear indication of advanced security protocols beyond basic contact forms.
While Essential Features provides contact information and a physical address for their factory outlet, the website itself functions more as a digital brochure than a fully-fledged e-commerce platform. For a business aiming to “do business with the full intentions of making your purchase an Essential Feature one,” the online experience falls short of modern expectations. Customers cannot browse products comprehensively, view pricing, or make purchases directly, which could lead to a less-than-ideal purchasing journey for those seeking convenience and transparency.
Here are some alternatives for sourcing ethical and high-quality home renovation materials and decorative items, focusing on businesses with strong online presences and clear product information:
- Bunnings Warehouse: Australia’s leading retailer of home improvement and outdoor living products. Offers a vast range of tiles, mosaic, and decorative items, with extensive product information, online ordering, and delivery/click-and-collect options.
- Beaumont Tiles: A prominent Australian tile retailer with a comprehensive online catalogue, design tools, and clear pricing information. They provide excellent resources for selecting tiles and offer both online and in-store purchasing.
- Amber Tiles: Another well-established Australian tile and paving supplier. Their website features a broad selection, design ideas, and detailed product specifications, though direct online purchasing might vary by product.
- National Tiles: Offers a wide range of tiles, including feature tiles and mosaics, with an accessible online store, product visualiser tools, and design advice.
- TileCloud: An online-focused tile retailer based in Australia. Known for its curated collections and easy online ordering process, including samples, making it convenient for those who prefer digital shopping.
- Kmart: While not a specialist tile retailer, Kmart offers a variety of affordable home décor, including some adhesive tiles and wall art that could serve as “feature” elements for DIY projects, providing accessible and budget-friendly options.
- IKEA Australia: Known for its ready-to-assemble furniture and home accessories, IKEA also offers a selection of wall panels, decorative tiles, and splashback solutions that can create essential features in a home, often with transparent pricing and clear product details.
Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.
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Essentialfeatures.com.au Review & First Look
Upon a preliminary review of Essentialfeatures.com.au, the website’s primary function appears to be informational, serving as a digital storefront and contact point rather than a fully functional e-commerce platform. This approach, while providing basic business visibility, falls short of the expectations of modern online consumers who anticipate detailed product catalogues, transparent pricing, and direct purchasing capabilities. The lack of these fundamental features can significantly hinder user experience and conversion rates.
Initial Impressions and User Experience
The website’s design is simple, presenting key information upfront, such as business offerings, contact details, and physical location. However, its simplicity also means a lack of dynamic content or interactive elements that could enhance user engagement. Navigation is minimal, with links primarily pointing to the “Cart” (which consistently shows “No products in the cart” and “$0.00 Total”) and contact information. This limited user interface suggests that the site is not built for direct consumer transactions.
- Clean Layout: The design is uncluttered, focusing on core information.
- Missing Key Navigation: No obvious links to a product catalogue, ‘About Us’, or ‘FAQ’ sections.
- Mobile Responsiveness: While the site loads on mobile, the user experience is equally limited due to the lack of content.
- Engagement: The site offers very little to keep a visitor engaged beyond finding basic contact details.
Transparency of Information
For a business involved in B2B and direct outlet sales, transparency in product offerings and operational details is crucial. Essentialfeatures.com.au provides basic contact information, including a phone number, email, and physical address, which is a positive step. However, the absence of detailed company history, a clear mission statement, or team information can create a perception of limited transparency. Potential business partners or retail customers might seek more depth before committing.
- Contact Details: Clearly listed phone, email, and addresses for the showroom and postal.
- Business Model: Explicitly states they offer products to “retail tile stores around Australia” and have a “Factory Outlet in Darra.”
- Lack of ‘About Us’: No dedicated section explaining the company’s background, values, or history, which is a standard trust signal.
- Privacy Policy/Terms of Service: No visible links to legal documents typically found on business websites, which is a significant oversight for compliance and trust.
Essentialfeatures.com.au Cons
While Essentialfeatures.com.au provides basic contact details and a physical address, several critical shortcomings prevent it from being a highly effective online presence, especially in today’s digital landscape. These drawbacks can significantly impact user trust, engagement, and potential business growth.
Lack of Product Catalogue and Pricing
One of the most glaring omissions on Essentialfeatures.com.au is the complete absence of a product catalogue or any form of product display. Visitors cannot view the range of mosaics and feature wall tiles offered, nor can they access any pricing information. This forces potential customers to make an inquiry, adding an unnecessary barrier to purchase and making the website less functional than competitors. Squareonepr.com.au Review
- No Product Images: Users cannot see the aesthetic or quality of the tiles offered.
- No Specifications: Details such as material, size, application suitability, or installation guidelines are missing.
- Pricing Opacity: The lack of transparent pricing means customers cannot budget or compare costs easily.
- Limited Browsing: The website offers no opportunity for casual browsing, which is crucial for inspiring purchases in the home decor sector.
Absence of E-commerce Functionality
The website explicitly states “No products in the cart. Cart Total:$0.00,” indicating that it is not set up for online purchases. This is a significant disadvantage in a market where online shopping has become the norm. Customers cannot directly buy products, nor can they check stock availability or delivery options online. This limits the website’s utility to merely a contact point, rather than a sales generator.
- No Add-to-Cart Buttons: Fundamental e-commerce features are completely absent.
- No Secure Payment Gateway: The lack of an online checkout means no integrated payment processing.
- No Order Tracking: Customers cannot track orders or manage their purchases online.
- Inconvenience for Customers: Forces customers to rely on traditional methods (phone, email, in-person visits) for inquiries and purchases, which is less convenient.
Limited Customer Engagement and Trust Signals
Modern websites often integrate elements that build trust and encourage customer interaction, such as testimonials, customer reviews, social media links, and comprehensive FAQ sections. Essentialfeatures.com.au lacks most of these features, which can make it difficult for new customers or partners to gauge the company’s reputation and reliability.
- No Testimonials/Reviews: Absence of customer feedback means potential buyers cannot see past experiences.
- No Social Media Presence: No links to platforms like Instagram, Facebook, or Pinterest, where tile businesses often showcase their products and engage with audiences.
- No Detailed ‘About Us’ or Team Page: This reduces the human element and transparency of the business.
- Limited FAQ: No section to answer common questions about products, ordering, or delivery, leading to more direct inquiries for simple issues.
Outdated Website Design and User Experience
While the design is clean, it appears somewhat basic and potentially outdated compared to contemporary e-commerce sites. The lack of dynamic elements, high-resolution imagery, and intuitive navigation can detract from the overall user experience. A visually appealing and easy-to-navigate website is crucial for showcasing aesthetic products like tiles.
- Static Content: The website is largely static, offering little in terms of interactive content or fresh updates.
- Lack of Visual Appeal: For a product category like tiles, high-quality images and design inspiration are essential, which are missing.
- Poor Navigation: The limited menu options make it difficult for users to explore different aspects of the business, assuming there were any.
- Absence of Blog/Content Marketing: No blog or articles providing design tips, industry news, or product highlights, which can drive organic traffic and establish authority.
Lack of Critical Legal and Security Information
For any online presence, especially one that aims to conduct business, providing clear legal and security information is paramount. Essentialfeatures.com.au does not visibly display links to a Privacy Policy, Terms and Conditions, or information about data security. This is a significant concern for user privacy and compliance with data protection regulations.
- No Privacy Policy: Crucial for informing users how their data is collected, stored, and used.
- No Terms and Conditions: Essential for outlining the legal agreement between the business and its customers/partners.
- No Security Badges/Information: Absence of SSL certificate details or payment security assurances, which can deter trust.
- Email Protection Script: While an email protection script is present, it doesn’t replace the need for comprehensive legal disclosures.
Essentialfeatures.com.au Alternatives
Given the limitations of Essentialfeatures.com.au in terms of online functionality and transparency, exploring alternatives with robust e-commerce capabilities, extensive product ranges, and strong customer trust signals is highly recommended. These alternatives focus on home improvement and decorative items, providing a more comprehensive and convenient online shopping experience. Oldcarbuyer.com.au Review
Bunnings Warehouse
Key Features: Comprehensive range of home improvement products, including a vast selection of tiles, adhesives, and tiling tools. Offers online ordering, click-and-collect, and delivery services. Their website features detailed product specifications, customer reviews, and project guides.
Average Price: Varies widely, from budget-friendly options to premium tiles. Generally competitive across different price points.
Pros:
- Extensive Product Range: Covers almost every aspect of home improvement.
- Widespread Availability: Numerous physical stores across Australia for in-person viewing and returns.
- Strong Online Platform: User-friendly website with excellent search functionality and product filters.
- Customer Support & Resources: Offers online chat, phone support, and comprehensive DIY guides.
Cons: - Overwhelming Choices: The sheer volume of products can be daunting for some users.
- Delivery Fees: Can be substantial for large or heavy items.
Beaumont Tiles
Key Features: Specialises in tiles, offering a vast array of styles, materials, and applications, including feature tiles and mosaics. Their website includes sophisticated design tools like “Tile Visualiser” and “What’s My Style” quiz. Provides inspiration galleries, expert advice, and online sample ordering.
Average Price: Mid to high-end, with a focus on quality and design.
Pros:
- Tile Specialisation: Deep expertise and a wide range of tile-specific products.
- Design Tools: Excellent online tools to help customers visualise tiles in their space.
- Expert Advice: Offers design consultations and professional guidance.
- Online Sample Ordering: Allows customers to try before they buy.
Cons: - Higher Price Point: Generally more expensive than mass-market retailers.
- Focus on Tiles Only: Limited if you need other home improvement items beyond tiling.
Amber Tiles
Key Features: A well-established Australian retailer of tiles, pavers, and natural stone. Their website showcases a diverse collection with detailed product descriptions and technical specifications. Offers design ideas, inspiration galleries, and advice for various applications, including indoor and outdoor spaces.
Average Price: Mid-range to premium, depending on the tile type and material.
Pros:
- Diverse Range: Offers not just tiles but also pavers and natural stone, expanding options.
- Quality Focus: Known for sourcing quality materials.
- Design Inspiration: Provides numerous examples and project ideas.
- Established Reputation: Long-standing presence in the Australian market.
Cons: - Website Navigation: Can be slightly less intuitive than some modern e-commerce sites.
- Store-Dependent Stock: Online stock levels may not always reflect immediate availability at all branches.
National Tiles
Key Features: A major Australian tile retailer with an extensive online catalogue featuring a wide range of floor, wall, and feature tiles. Their website includes a “Tile Visualiser” to see tiles in different room settings, online sample ordering, and a design hub for inspiration and trends. Offers competitive pricing and regular promotions.
Average Price: Competitive, ranging from budget-friendly to mid-range options.
Pros:
- Competitive Pricing: Often runs sales and promotions.
- Visualiser Tool: Helps customers make informed decisions about tile selection.
- Large Network: Numerous stores across Australia for convenience.
- Online Samples: Easy to order samples directly to your door.
Cons: - Customer Service Variability: Experiences can vary by individual store location.
- Delivery Costs: Can add up for larger orders.
TileCloud
Key Features: An online-only tile retailer focused on making tile selection easy and accessible. They offer curated collections, free samples delivered to your door, and a user-friendly online ordering process. Their site is modern, visually appealing, and designed for a seamless digital experience.
Average Price: Mid-range, with a strong emphasis on convenience and design-led collections.
Pros: Roofling.com.au Review
- Online Convenience: Designed for purely online shopping, making it very accessible.
- Free Samples: A major benefit for ensuring the right choice before committing.
- Curated Collections: Simplifies decision-making with pre-selected styles.
- Modern Website: Excellent user interface and visual presentation.
Cons: - No Physical Stores: Lacks the option to see tiles in person before ordering a full batch.
- Delivery Times: Can be dependent on courier services.
Kmart
Key Features: While not a specialist tile shop, Kmart offers a range of affordable home decor items, including adhesive wall tiles, wall stickers, and other decorative elements that can serve as “feature” pieces for smaller projects or renters. It’s an excellent option for budget-conscious decorative updates.
Average Price: Very affordable.
Pros:
- Extremely Budget-Friendly: Ideal for small budgets or temporary solutions.
- Accessibility: Widespread stores and a user-friendly online platform.
- Variety for DIY: Offers easy-to-apply decorative options.
Cons: - Limited Tile Range: Not a dedicated tile supplier; options are basic and decorative.
- Quality Varies: Product quality is generally suited for temporary or light-duty use.
IKEA Australia
Key Features: Known globally for ready-to-assemble furniture and home accessories, IKEA Australia also offers a selection of kitchen splashbacks, wall panels, and decorative tiles that can create unique feature walls. Their products are designed for ease of installation and often integrate with their modular kitchen and storage systems.
Average Price: Affordable to mid-range, offering good value.
Pros:
- Integrated Solutions: Products are designed to work together within IKEA’s system.
- Clear Pricing & Availability: Transparent information on their website.
- Design Focus: Products are aesthetically pleasing and functional.
- In-Store Experience: Physical stores allow customers to view products in styled room settings.
Cons: - Limited Tile Specialisation: Not a primary tile retailer; selection is focused on their system.
- Assembly Required: Some products require self-assembly.
How to Navigate Essentialfeatures.com.au’s Limited Online Presence
Navigating Essentialfeatures.com.au requires a shift in expectation from a typical e-commerce experience to a more traditional, inquiry-based model. Since the website doesn’t offer direct purchasing, users must rely on the provided contact details to engage with the business. This section outlines how to make the most of the limited online information and the necessary steps to conduct business with Essential Features.
Understanding the Contact-First Approach
Unlike most modern businesses with comprehensive online catalogues and shopping carts, Essentialfeatures.com.au functions primarily as a digital brochure. Its main purpose is to introduce the business and provide contact information. Therefore, the user journey is not “browse, click, buy,” but rather “discover, inquire, purchase.” This necessitates a proactive approach from the potential customer or business partner.
- Primary Action: The core action for users is to contact Essential Features directly.
- Information Gathering: Users must gather basic information about the company’s offerings from the homepage text.
- Limited Self-Service: There are no self-service options for product details, pricing, or stock.
- Traditional Engagement: The website promotes a more traditional business engagement model, relying on phone calls or emails.
Steps to Inquire About Products
To get information about the mosaics and feature wall tiles offered by Essential Features, you will need to directly reach out to them. The website provides clear contact methods, which should be your first point of action. Sedleykoschel.com.au Review
- Phone Call: The most direct method is to call them at 07 3375 7771. This allows for immediate conversation and questions.
- Email Inquiry: Send an email to [email protected]. Be specific in your inquiry: mention the type of tiles you are interested in, the application (e.g., kitchen splashback, bathroom, commercial), and any specific design preferences.
- In-Person Visit: If you are in the Brisbane area, visiting their Factory Outlet in Darra is the best way to see their products first-hand. The address is Unit A5 / 2688 Ipswich Road, DARRA Qld 4076. Remember to check their operating hours before visiting.
- Prepare Your Questions: Have a list of questions ready regarding product ranges, materials, colours, availability, pricing, and how to purchase.
Information to Prepare Before Contacting
To make your inquiry efficient and productive, it’s beneficial to have certain information ready. This will help Essential Features understand your needs and provide accurate responses.
- Project Type: Is it for a domestic kitchen, bathroom, commercial restaurant, coffee shop, or hotel?
- Application Area: Where will the tiles be used (e.g., splashback, feature wall, floor)?
- Desired Aesthetic: Any particular colours, patterns, or styles you have in mind (e.g., modern, traditional, minimalist).
- Quantity/Area: An approximate idea of the square metreage you need, if known.
- Timeline: When do you need the tiles?
- Retailer or Direct Customer: Clarify if you are a retail tile store or an individual customer looking to purchase from their outlet.
Essentialfeatures.com.au Pricing
Based on the information available on Essentialfeatures.com.au, there is no pricing information whatsoever published on the website. This means that customers cannot see the cost of any mosaics or feature wall tiles offered by the company. This lack of transparency in pricing is a significant drawback for an online presence, as it forces potential buyers to initiate direct contact for every pricing inquiry.
Absence of Online Pricing Display
The website is devoid of any product listings, catalogues, or sections that would typically display prices. There are no individual product pages with price tags, no price lists, and no indication of price ranges or tiers. The only reference to money is “Cart Total:$0.00,” which simply confirms the lack of a functioning e-commerce system.
- No Price Tags: No numerical values are associated with any product.
- No Price Lists: No downloadable or viewable price lists for wholesale or retail.
- No Price Ranges: No general indication of whether products are budget, mid-range, or premium.
- Quotation-Based Model: The pricing model appears to be entirely based on direct inquiry and quotation.
Implications of Undisclosed Pricing
The decision to not display pricing online has several implications for both the business and its potential customers. While some B2B models intentionally withhold pricing for negotiation or customised orders, for general inquiries or retail customers, it can be a barrier.
- Customer Inconvenience: Customers must actively seek out pricing information, adding an extra step and delaying their decision-making process.
- Loss of Potential Sales: Many customers prefer transparent pricing for quick comparisons and may move to competitors who display prices readily. A 2022 survey by Statista showed that 87% of online shoppers consider product transparency (including pricing) a key factor in their purchasing decisions.
- Perception of Opacity: Lack of pricing can sometimes be perceived as a lack of transparency or an attempt to differentiate pricing for different customers, which can lead to distrust.
- Increased Workload for Sales Team: Every pricing inquiry becomes a manual task for the sales or customer service team, which can be inefficient.
How to Obtain Pricing Information
Since pricing is not available on the website, potential customers and retailers must contact Essential Features directly. Fullfaceorthodontics.com.au Review
- Phone Inquiry: Calling 07 3375 7771 is likely the quickest way to get an immediate quote for specific products or discuss pricing models for bulk orders.
- Email Inquiry: Sending an email to [email protected] with specific product interests or project details will allow them to provide a tailored quote. Ensure you provide as much detail as possible to get an accurate price.
- In-Person Visit: For retail customers in Queensland, visiting the Factory Outlet in Darra allows for direct discussion about products and their costs while viewing samples.
How to Cancel Essentialfeatures.com.au Free Trial
Based on the current state and content of Essentialfeatures.com.au, there is no indication of any free trials or subscription services being offered by the company. The website is purely informational, showcasing a business that supplies mosaics and feature wall tiles to retail stores and operates a factory outlet. Therefore, there is no “free trial” to cancel, nor any subscription model to manage.
Absence of Subscription Models
The website’s focus is on physical products—tiles—and their distribution. It does not present any digital services, software, content, or recurring membership benefits that would typically come with a subscription or a free trial. The business model described is a straightforward B2B supply and direct retail sales from their outlet.
- No Digital Services: Essential Features does not offer any online tools, databases, or content that would require a subscription.
- Product-Based Business: The company deals in tangible goods (tiles), not recurring digital access.
- No Account Creation: There’s no evident user account creation or login system on the website, which is fundamental for managing subscriptions.
- No Terms for Trials: The website lacks any terms and conditions or privacy policies that would outline the specifics of a trial or subscription agreement.
No Need for Cancellation Procedures
As there are no free trials or subscriptions, there are no cancellation procedures to follow on Essentialfeatures.com.au. Users are not signing up for anything recurring or time-limited through the website itself.
- No Account Management: Users do not create accounts that would need to be deactivated or cancelled.
- No Billing Information: The website does not collect any billing or payment information for recurring charges.
- No Automated Renewals: Without a subscription, there are no automatic renewals to worry about.
Clarification on Business Model
Essential Features’ business model is based on one-off purchases of physical goods, either by wholesale clients (retail tile stores) or individual customers visiting their factory outlet. The website serves as a point of contact for these transactions, not a platform for managing digital services.
- Wholesale Supply: They supply tiles to other retail businesses.
- Direct Sales: They sell directly to the public through their Darra outlet.
- Transactional, Not Recurring: The nature of their sales is generally single transactions for physical goods.
If you encountered a “free trial” or “subscription” related to tiles or home features, it is highly likely it was from a different website or service entirely. Always double-check the URL and the company name to ensure you are interacting with the correct entity. If you have concerns about an unknown subscription, review your bank statements and contact your financial institution. Totalmantra.com.au Review
FAQ
What is Essentialfeatures.com.au?
Essentialfeatures.com.au is the official website for Essential Features, an Australian business that supplies mosaics and feature wall tiles to retail tile stores across Australia and operates a factory outlet in Darra, Queensland.
Can I buy tiles directly from Essentialfeatures.com.au?
No, you cannot buy tiles directly from the Essentialfeatures.com.au website. The site does not have e-commerce functionality, a product catalogue, or an online shopping cart.
How can I view the products offered by Essential Features?
To view the products offered, you would need to contact Essential Features directly via phone or email, or visit their Factory Outlet showroom in Darra, Queensland. The website does not display product images or a catalogue.
Is pricing available on Essentialfeatures.com.au?
No, pricing information for any of Essential Features’ products is not available on their website. You must contact them directly for quotes.
What are the contact details for Essential Features?
The contact details are Phone: 07 3375 7771, Email: [email protected], Showroom & Warehouse Address: Unit A5 / 2688 Ipswich Road, DARRA Qld 4076. Niftymarketing.com.au Review
Does Essentialfeatures.com.au offer free trials or subscriptions?
No, Essentialfeatures.com.au does not offer any free trials or subscription services. The business model is based on the sale of physical tile products.
Is Essentialfeatures.com.au a legitimate business?
Yes, Essential Features appears to be a legitimate Australian business, providing clear contact information and a physical address for their operations.
What kind of tiles does Essential Features specialise in?
Essential Features specialises in mosaics and feature wall tiles suitable for various applications, including commercial spaces (restaurants, coffee shops, hotels) and domestic settings (kitchen splashbacks, bathrooms).
Does Essentialfeatures.com.au have an “About Us” section?
No, the website does not have a dedicated “About Us” section or any detailed company history available online.
Are there customer reviews or testimonials on Essentialfeatures.com.au?
No, the website does not display any customer reviews or testimonials. Merrylandsmedical.com.au Review
Does Essentialfeatures.com.au have a presence on social media?
The website does not provide any links to social media platforms, suggesting a limited or non-existent social media presence for Essential Features.
Is the Essentialfeatures.com.au website secure?
While the website appears to use basic email protection scripts, there are no visible indicators of advanced security protocols like SSL certificates or specific privacy policy links that outline data handling.
How do I get a quote from Essential Features?
You can get a quote by phoning them directly at 07 3375 7771 or sending an email inquiry to [email protected]
Can I visit the Essential Features Factory Outlet?
Yes, you can visit their Factory Outlet showroom and warehouse located at Unit A5 / 2688 Ipswich Road, DARRA Qld 4076.
Does Essential Features offer installation services?
The website does not mention if Essential Features offers installation services. This would be a question to ask when you contact them directly. Wmhi.com.au Review
What are the main disadvantages of Essentialfeatures.com.au?
The main disadvantages include the lack of an online product catalogue, no pricing information, no e-commerce functionality, limited trust signals (like reviews), and a basic website design.
What are some alternatives to Essentialfeatures.com.au for buying tiles online in Australia?
Some alternatives with strong online presences include Bunnings Warehouse, Beaumont Tiles, Amber Tiles, National Tiles, and TileCloud.
Does Essentialfeatures.com.au have a Privacy Policy or Terms of Service?
No, there are no visible links to a Privacy Policy or Terms of Service on the Essentialfeatures.com.au website.
How does Essentialfeatures.com.au primarily conduct business?
Essentialfeatures.com.au primarily conducts business by supplying tiles to retail tile stores around Australia and through direct sales from their factory outlet.
What information should I provide when contacting Essential Features for a quote?
When contacting them, provide details such as your project type (domestic/commercial), application area (kitchen, bathroom, etc.), desired aesthetic, and approximate quantity needed to get an accurate quote. Vikasdrivingschool.com.au Review
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