Understanding the pricing structure of a digital marketing agency is crucial for budgeting and ensuring a solid return on investment.

Absoluteranking.com, like many agencies, offers various “packages” for its services.

While specific dollar amounts aren’t published on the primary homepage, the listing of distinct packages provides a framework for how they likely structure their costs.

This approach can be beneficial as it offers a degree of predictability compared to fully customized quotes for every service.

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Table of Contents

SEO Packages

Search Engine Optimization (SEO) is a core service, and they list multiple package types, indicating a tiered approach to cater to different business sizes and needs.

SEO Packages: This would likely encompass their standard SEO offerings, possibly with varying levels of keyword targeting, content optimization, backlink building, and reporting.
- Tiered Structure: Expect basic, standard, and premium tiers, with higher tiers offering more intensive services, greater keyword focus, or faster results.
- Example Features: Could include technical SEO audits, on-page optimization for a certain number of pages, monthly link building targets, and keyword ranking reports.
One Time SEO Packages: This is an interesting offering, suggesting a project-based approach for specific SEO tasks rather than ongoing monthly retainers.
- Use Cases: Ideal for businesses needing a one-off SEO audit, a website migration SEO check, or initial setup of foundational SEO elements.
- Pricing: Likely a flat fee for a defined scope of work.
Local SEO Packages: Tailored for businesses with a physical location, focusing on local search visibility.
- Specifics: Might include Google My Business optimization, local citation building, localized content creation, and review management.
- Benefit: Crucial for brick-and-mortar businesses, as local searches often lead to direct visits or calls.

SMO Packages

Social Media Optimization (SMO) packages indicate their offerings for managing and enhancing a brand’s presence on social media platforms.

SMO Packages: These would typically cover content creation, scheduling, audience engagement, and possibly social media advertising management.
- Scope: Could vary based on the number of platforms managed, frequency of posts, and level of engagement moderation.
- Goal: To build brand awareness, foster community, and drive traffic from social channels.

PPC Packages

Pay-Per-Click (PPC) services are for paid advertising campaigns, and their packages would reflect the scope of ad management.

PPC- Packages: These usually involve campaign setup, keyword research for ads, ad copy creation, bid management, and ongoing optimization across platforms like Google Ads and social media ad networks.
- Budget vs. Management Fee: Often, the package price is a management fee, separate from the actual ad spend budget, which clients pay directly to the ad platforms.
- Deliverables: Expect metrics like Cost Per Click (CPC), Click-Through Rate (CTR), Conversion Rate, and Return on Ad Spend (ROAS) in reports.

Web Designing Packages

For businesses needing a new website or a redesign, these packages would outline the scope of design work.

Web Designing Packages: These typically define the number of pages, complexity of design, inclusion of custom graphics, e-commerce functionality, and integration with content management systems (CMS).
- Tiered Options: From basic brochure websites to complex, interactive platforms.
- Features: Responsive design, UX/UI considerations, custom branding elements.

Content Writing Packages

Content is king in digital marketing, and dedicated content writing packages suggest their capability to produce various forms of written material. Absoluteranking.com Review: A Deep Dive into Their Digital Marketing Efficacy

Content Writing Packages: These could range from blog posts and articles to website copy, landing page content, and press releases.
- Pricing Basis: Often priced per word, per article, or per number of content pieces per month.
- Quality Focus: Good content writing involves research, SEO optimization, and engaging narrative.

Other Specialized Packages

Absoluteranking.com also lists packages for specific, highly focused services.

Reputation Management Package: This would focus on monitoring and improving a brand’s online reputation, including managing reviews, addressing negative feedback, and promoting positive sentiment.
Bad Link Removal Packages: This specialized SEO service is for identifying and disavowing harmful or spammy backlinks that could negatively impact a website’s search rankings.
- Necessity: Especially important after Google algorithm updates or if a site has been hit by negative SEO attacks.

General Pricing Structure Considerations

While specific pricing figures aren’t shown, the package-based approach indicates a few things:

Standardization: They likely have pre-defined scopes of work for each package, which can streamline the onboarding process.
Predictability: Clients can get a general idea of costs without a full custom quote initially, allowing for easier budgeting.
Scalability: The existence of multiple package tiers implies they can serve a range of clients from small businesses to larger enterprises, allowing businesses to scale up their services as they grow.
Customization Option: Despite packages, most agencies will offer custom solutions for unique business needs or complex projects that don’t fit a standard package.

To get precise pricing, a potential client would need to contact Absoluteranking.com directly, likely through their “Contact Us” page, to discuss their specific requirements and receive a tailored proposal or detailed package breakdown.

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Absoluteranking.com Pricing