Echoine amazon

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If you’ve been wondering about Echoine on Amazon, here’s the deal: shopping from Echoine, whether directly from their website or through their presence on Amazon, often comes with significant risks due to widespread complaints about product quality, inaccurate sizing, and challenging return processes. While some customers report positive experiences, the overwhelming sentiment suggests that many items don’t live up to their advertised images, leaving buyers frustrated. It’s really important to go into any purchase with your eyes wide open, especially when dealing with brands like this that have a history of mixed reviews. So, before you click “add to cart,” let’s break down what’s really going on with Echoine and then explore some fantastic, more reliable alternatives you can find on Amazon, like well-reviewed women’s clothing brands on Amazon or highly-rated women’s footwear.

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What Exactly is Echoine and its Amazon Presence?

Echoine positions itself as an online fashion retailer offering trendy women’s clothing, footwear, and accessories. They claim to cater to a wide range of styles and sizes, aiming to help every woman express her unique identity. The company was founded in 2016 and is headquartered in Wanchai, Hong Kong, China, with many of their items shipping directly from China, though sometimes routed through U.S. distribution centers.

You might encounter Echoine products in a few ways:

  • Directly through their website: echoine.com.
  • Through third-party marketplaces like Amazon: Some items sold under the “Echoine” brand or associated labels like “Edit Cozy” mentioned in some reviews pop up on Amazon. This is where the term “Echoine Amazon” comes into play. These can sometimes be “Prime products,” which can offer a slightly better experience regarding shipping and returns due to Amazon’s policies, but the fundamental product issues often remain.

They offer everything from dresses, tops, pants, and skirts to a variety of shoes and boots. On their official site, they often highlight “new arrivals” and “featured products” with seemingly attractive price points and free shipping for orders over $24.99. However, the appealing images and prices can often hide a less-than-satisfactory reality once the items arrive at your doorstep.

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The Real Talk: What Echoine Reviews Are Saying

Alright, let’s get into the nitty-gritty of what people are actually experiencing with Echoine. If you browse through various review sites, forums like Reddit, and even some YouTube haul videos, you’ll see a pretty consistent pattern emerge. It’s a mixed bag, but the negative experiences often outweigh the positive ones, especially concerning purchases made directly from their website.

Many customers describe Echoine as a scam, not necessarily in the sense that they take your money and deliver nothing, but more in the way that the products you receive are drastically different, and significantly lower quality, than what’s advertised. It’s a classic case of “what you see isn’t what you get.”

Here are the major pain points that frequently pop up in reviews:

Quality Concerns: A Frequent Letdown

This is probably the biggest complaint. People often report receiving items that are cheaply made, with poor stitching, loose threads, and flimsy materials. One reviewer on Realreviews.io mentioned receiving shoes that looked “used, all scratched, and definitely a fake version,” with the print looking “nothing like the photos online”. Another expressed utter disbelief, stating items “look like they were sewn together by a child, nothing like the photos on their website”. It’s a common experience to find that the fabric is thin, uncomfortable, or just plain doesn’t hold up after a wear or two.

If you’re looking for durable women’s tops or high-quality women’s dresses, you’re often better off sticking to brands with consistently strong reviews for materials and craftsmanship.

Misleading Product Images: The Bait-and-Switch

Echoine has been accused of stealing product images from established designers and brands, then selling vastly inferior versions. This means the beautiful dress or stylish boots you see online might just be a high-resolution photo of a completely different and much more expensive item. When your order arrives, it’s often a poor, low-cost imitation. This deceptive practice is a huge red flag because you’re essentially buying blind, hoping for a product that often doesn’t exist in the way it’s presented.

Sizing Inconsistencies: A Roll of the Dice

Imagine ordering your usual size, only to find the item is either way too big or shockingly small. This is a common frustrating experience with Echoine. Customers have reported dresses that fit like shirts or pants that are entirely too tight, even when they followed the provided size guides. One YouTuber in a sponsored haul even noted that a dress she ordered in a 2XL fit more like a 1X and she’d need a 3XL for it to fit properly. This makes online shopping, which is already a bit tricky for sizing, even more of a gamble.

For reliable sizing, it’s generally safer to stick to brands with detailed, accurate size charts and numerous customer reviews specifically mentioning true-to-size fits for items like comfortable women’s pants or women’s outerwear with consistent sizing.

Return and Refund Nightmares: A Costly Hassle

This is where many customers feel truly burned. Echoine’s return policy, while stating a 30-day window, often comes with hidden catches. Many reviewers complain about having to pay for return shipping themselves, which can be costly, especially for international returns to their Hong Kong base. Even worse, some customers have only received partial refunds or store credit instead of a full refund. There are also instances where customer service becomes unresponsive once a return issue is raised, leaving buyers stuck with unwanted, low-quality items. This makes the risk of a bad purchase even higher, as getting your money back can be an uphill battle.

Shipping Woes: Slow and Unpredictable

While some positive reviews mention fast shipping, others contradict this, describing long wait times and unclear tracking information. In one Reddit thread, a user noted that even after paying for faster shipping, it still took longer than expected, and the website didn’t indicate if an item was in stock until after ordering. Imagine planning an outfit for an event, only for it to arrive weeks late or not at all, as some customers have reported.

What About the Positive Reviews?

You’ll still find some glowing reviews for Echoine. A few customers praise their customer service for being responsive or happy with the quality for the price. Some YouTube influencers have also posted sponsored try-on hauls, where they might highlight comfort or style, though even in those, you’ll sometimes hear honest feedback about sizing issues or minor quality concerns. It’s important to approach these with caution. They might be from genuinely satisfied customers who got lucky, or they could be incentivized, or even fake reviews, which are a persistent problem across online marketplaces. A company with such a low average rating 2.9 stars on Realreviews.io from 37 reviews, for example suggests that widespread satisfaction is not the norm.

Red Flags to Watch Out For When Shopping Online Especially on Amazon

Given the issues with brands like Echoine, it’s crucial to be a savvy shopper, especially on large platforms like Amazon where many third-party sellers operate. Here are some key red flags to look out for, many of which apply directly to Echoine’s reported issues:

  • Overly Positive, Vague, or Repetitive Reviews: Be suspicious of reviews that sound too good to be true, use generic language “Great product!”, or repeat similar phrases. A sudden surge of many positive reviews posted around the same time is also a major red flag. Check if reviews mention “Verified Purchase” to at least know it came from someone who bought the item, though even that isn’t always foolproof. Look for reviews with actual photos from customers and genuine, detailed feedback, both positive and negative.
  • Prices That Seem Too Good to Be True: If an item’s price is significantly lower than similar products from established brands, it might indicate low quality or a counterfeit item. Quality fashion usually comes with a certain price tag.
  • Poor Quality Product Images or Stolen Photos: Legitimate sellers usually invest in clear, professional product photography. If images are blurry, inconsistent, or look like they’ve been taken from a different brand’s website, proceed with caution. As seen with Echoine, this can be a strong indicator of misrepresentation.
  • Generic or Awkwardly Written Product Descriptions and “About Us” Pages: Look for poor grammar, spelling errors, or vague, flowery language that doesn’t provide concrete details about the product. On their own website, Echoine’s “About Us” page has been noted for being “awkwardly written” and using “a lot of fluff words”.
  • Sketchy Seller Information: On Amazon, always click on the seller’s name usually next to “Sold by” or “Shipped by” to view their profile. Look for:
    • Low seller rating: Aim for 95% or higher.
    • Few reviews: A new seller with very few reviews, or one with many reviews but a recent creation date, could be suspicious.
    • Randomized seller names: A string of numbers and letters instead of a coherent business name is a red flag.
    • Lack of contact information: While some details are hidden for privacy, a complete absence of ways to contact them is concerning.
    • “Sold and Shipped by ” vs. “Fulfilled by Amazon”: While not all third-party sellers are bad, “Fulfilled by Amazon” items offer more buyer protection because Amazon handles shipping, customer service, and returns, giving you an extra layer of security.
  • Inconsistent Branding: If a brand claims to be high-end but their website or product packaging looks cheap and unprofessional like low-quality banners on a homepage, it’s a warning sign.

Staying vigilant and doing a quick check of these points before purchasing can save you a lot of headache and money.

Why Amazon Can Still Be a Safer Bet But Not Foolproof

Even with questionable brands like Echoine having a presence, shopping on Amazon often provides a layer of buyer protection that buying directly from an unknown website might not. This is largely thanks to Amazon’s robust customer service and return policies.

  • Amazon’s A-to-Z Guarantee: This is your strongest ally. If a product doesn’t arrive, is damaged, or isn’t as described, Amazon’s A-to-Z Guarantee allows you to file a claim and often get a full refund. This can be a lifesaver when dealing with a brand that might otherwise make returns difficult.
  • Easier Returns for “Fulfilled by Amazon” Items: When an item is “Fulfilled by Amazon,” it means Amazon handles the storage, packaging, and shipping. More importantly, they also manage the return process. This typically means easier, often free, returns even if the seller is a bit dodgy. You won’t have to deal directly with a potentially unresponsive seller for the logistics of the return. However, if an item is “Sold and Shipped by ,” your return experience will depend entirely on that seller’s policy, which can be just as frustrating as returning directly to a problematic website.
  • The Power of Amazon Reviews with a grain of salt: While fake reviews are a problem everywhere, Amazon’s sheer volume of reviews, including those with photos and detailed feedback, can still give you a better overall picture than a brand’s own website, which often cherry-picks or censors negative comments. Always sift through them critically, looking for specific pros and cons rather than just star ratings.

So, while Amazon can’t guarantee every third-party product will be perfect, it does offer better recourse than some independent, less scrupulous online retailers. Always prioritize items that are “Fulfilled by Amazon” and scrutinize seller ratings and detailed reviews.

Better Alternatives: Where to Find Reliable, Modest Fashion & Footwear on Amazon

Instead of risking your money on potentially low-quality and misrepresented items, you can find excellent alternatives on Amazon that prioritize quality, comfort, and accurate sizing. I’ve focused on broader categories here, so you can discover brands that consistently deliver.

For Modest & Everyday Clothing

When you’re looking for women’s modest fashion on Amazon that’s both stylish and appropriate, there are many reputable options. Look for brands that have a strong history of positive customer reviews specifically mentioning fabric quality, comfortable fit, and accurate sizing.

  • Dresses & Skirts: Instead of a mystery dress, consider options that clearly state their material composition, like a cotton maxi dress or a linen blend skirt. Brands like Daily Ritual one of Amazon’s own brands often offer dependable basics.
  • Tops & Blouses: For reliable tops, search for women’s tunics or long-sleeve blouses made from soft, breathable fabrics. Pay attention to the customer images to see how the garment truly lays and fits.
  • Pants & Jeans: Finding well-fitting pants online can be tough, but focusing on brands with consistent sizing reviews for items like comfortable women’s trousers or stretch denim jeans will save you headaches. Lee and Levi’s are classic examples available on Amazon that generally offer reliable fits.
  • Plus Size Clothing: For plus size fashion on Amazon, look for brands that specialize in this area and have detailed size charts that reflect real body measurements, not just scaled-up standard sizes. Brands like Lark & Ro or Amazon Essentials often have inclusive sizing with solid reviews.

For Quality Footwear Boots, Sneakers, Shoes

Echoine also sells footwear, including Echoine boots and Echoine sneakers, which have also received mixed reviews regarding quality and fit. When it comes to shoes, comfort and durability are paramount. You really don’t want to compromise here.

  • Comfortable Sneakers: For dependable and comfortable sneakers, consider established athletic brands. Search for women’s walking shoes or supportive athletic sneakers from brands like New Balance, Adidas, or Skechers. These often have excellent reviews for cushioning and support.
  • Durable Boots: If you’re looking for boots, prioritize brands known for their craftsmanship and long-lasting materials. Check out quality women’s boots from brands like Dr. Martens for a classic look or Clarks for comfort and reliability. Make sure to read reviews about the sole, material, and how they hold up over time.
  • Everyday Shoes: For everyday wear, look for comfortable women’s flats or supportive sandals from brands that prioritize foot health and comfort, like Aerosoles or Crocs which even has its own “Echo” line of comfy shoes, but these are distinct from the Echoine brand.

When exploring these alternatives, always leverage Amazon’s filtering options to sort by customer rating, check the “Sold by” information for “Amazon.com” or a reputable brand, and dive into the review section to ensure you’re making an informed choice. It’s about empowering yourself with knowledge to get products that truly deliver value and satisfaction.

Tips for Smart Shopping on Amazon

Even with reliable brands, smart shopping habits can make a huge difference in your online experience. Here are a few extra tips to keep in mind:

  1. Read Multiple Reviews Critically: Don’t just look at the star rating. Read a mix of 5-star, 3-star, and 1-star reviews. Look for common themes in the complaints and praises. Does everyone mention the same sizing issue? Is the fabric consistently described as cheap? Pay extra attention to reviews with photos.
  2. Check Seller Feedback: On Amazon, click on the seller’s name and look at their overall feedback score and recent reviews specific to them, not just the product. A long history of positive seller feedback is a good sign.
  3. Opt for “Fulfilled by Amazon” or “Ships from and sold by Amazon.com”: These options generally offer the easiest returns and Amazon’s direct customer service if something goes wrong.
  4. Compare Across Listings: If you find a product you like, search for similar items from different sellers or brands. Compare prices, descriptions, and reviews to spot discrepancies or better deals.
  5. Use Product Q&A: If you have specific questions about sizing, material, or color, check the product’s Q&A section. Other buyers or the seller themselves might have already answered similar questions.
  6. Understand Return Policies: Before buying, especially from a third-party seller, quickly skim their return policy. Know if you’ll be responsible for return shipping or if there are restocking fees.

By keeping these tips in mind, you can significantly reduce your chances of a disappointing online shopping experience and find items you’ll genuinely love.


Frequently Asked Questions

Is Echoine a legitimate website or a scam?

Echoine.com is a legitimate online store in the sense that they do send out products, but many customers report receiving items that are significantly lower in quality and different from what was advertised, leading many to label it as a “scam” due to the misleading nature of its offerings and difficult return processes. While they are a real company based in Hong Kong, customer satisfaction is generally low.

Can I trust Echoine reviews on Amazon?

You should approach Echoine reviews on Amazon with caution. While Amazon has measures against fake reviews, it’s still possible to encounter them. Look for detailed reviews with customer photos, check for “Verified Purchase” badges, and be wary of overly positive or generic feedback that lacks specific details. Cross-referencing reviews with those on independent sites and forums can give you a more balanced view.

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What kind of products does Echoine sell on Amazon?

Echoine primarily sells women’s fashion items, including a wide range of clothing like dresses, tops, pants, skirts, and plus-size apparel, as well as footwear such as boots and sneakers. Some of these products are made available through Amazon, often under the “Echoine” brand or associated sub-brands.

Is it easier to return Echoine products bought on Amazon?

It can be easier to return Echoine products if they are “Fulfilled by Amazon” or “Sold and Shipped by Amazon.com.” In these cases, Amazon handles the return process, which is generally more straightforward and often includes free return shipping. However, if the item is “Sold and Shipped by ,” then the return policy depends entirely on that specific seller, which can still be difficult and may require you to pay for return shipping. Wild pig gutless method

What are common complaints about Echoine clothing?

Common complaints about Echoine clothing include poor material quality, items not matching the website’s professional photos often appearing much cheaper in person, inconsistent sizing that doesn’t fit true to size, and difficult or costly return processes where customers might have to pay for shipping or only receive partial refunds/store credit.

How can I spot a fake seller or low-quality product on Amazon?

To spot fake sellers or low-quality products on Amazon, look for several red flags:

  • Unrealistically low prices.
  • Vague or poorly written product descriptions with grammar errors.
  • Blurry or inconsistent product images that might be stolen.
  • Overly positive, generic, or repetitive reviews posted around the same time.
  • A new seller with few ratings, or a low seller feedback score.
  • Items not marked “Fulfilled by Amazon” though this alone isn’t a guarantee, it offers more protection.

What are some reliable alternatives to Echoine for women’s fashion on Amazon?

For more reliable women’s fashion on Amazon, consider established brands or Amazon’s own brands known for consistent quality and sizing. For clothing, look into brands like Daily Ritual, Amazon Essentials, or Lark & Ro, focusing on categories like comfortable women’s dresses or quality women’s blouses. For footwear, reputable brands like New Balance, Adidas, Skechers, Clarks, or Dr. Martens offer a better bet for durable women’s sneakers or supportive women’s boots. Always check recent, detailed customer reviews and seller information.

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