
After careful evaluation of leancontent.co.uk, We give it a Trust Score of 3.5 out of 5 stars. The website presents itself as a legitimate B2B content marketing and lead generation service, specifically leveraging LinkedIn to help businesses grow. The primary service revolves around creating authentic, original content and automating lead generation processes. The information provided on the homepage highlights a focus on regular content creation, targeting ideal customer profiles (ICPs), and initiating customised welcome messages to new LinkedIn connections. The goal is to build a following, cultivate community, and ultimately drive sales calls.
Here’s an overall review summary:
- Service Offering: Specialises in LinkedIn content marketing, content strategy, content creation, lead generation, and coaching for B2B founders and marketing leads.
- Key Promise: Turn LinkedIn into a powerful source of community, grow businesses exponentially with content, and generate sales calls.
- Methodology: Focuses on regular, custom content, LinkedIn profile optimisation, and automated lead generation (adding contacts, custom welcome messages).
- Transparency: Provides contact details (email, phone number), links to book calls, join group coaching, and view case studies. Testimonials from apparent clients are also present.
- Pricing: Offers tiered plans (SoloFounder Coaching Plan from £150, Growing Business Growth Plan from £450, Marketing Lead Team Plan from £1250) with transparent starting prices, though full details would require a consultation.
- Ethical Considerations: The service appears to operate within ethical boundaries for content marketing. The emphasis on “no spam, no salesy language, all natural” is a positive indicator. The use of “LinkedIn automation behind the scenes” for lead generation is mentioned, which while common, should always be scrutinised to ensure it adheres to LinkedIn’s terms of service and avoids overly aggressive or deceptive practices.
- Website Professionalism: The site is clean, well-organised, and provides clear calls to action. The WHOIS data confirms the domain has been registered since October 2017 and is updated regularly, suggesting stability. DNS records and SSL certificates are in order, further enhancing credibility. No blacklisting issues were found.
While leancontent.co.uk presents a compelling offer for B2B businesses looking to enhance their LinkedIn presence and lead generation, there are areas where more explicit detail would strengthen its trust score. For instance, while it mentions “LinkedIn automation,” a more in-depth explanation of how this is done without violating platform terms or appearing inorganic would be beneficial. Furthermore, while pricing tiers are listed, the exact deliverables for each tier are somewhat vague, requiring a booked call for clarity. The overall impression, however, is that of a legitimate operation aiming to provide a valuable B2B service.
For those seeking robust content marketing and lead generation support, particularly within the B2B LinkedIn sphere, leancontent.co.uk offers a targeted approach. However, for a complete picture, a direct consultation to understand the intricacies of their automation and detailed service breakdowns for each price point would be advisable. It’s always savvy to thoroughly vet any service that manages your online presence and outreach.
Here are some alternatives for content creation and B2B marketing services:
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- Key Features: A comprehensive content marketing platform connecting brands with a vast network of freelance writers, designers, and videographers. Offers content strategy, content creation, workflow management, and performance analytics.
- Price: Custom pricing based on client needs and content volume; typically suited for larger businesses.
- Pros: High-quality talent pool, robust platform for managing content projects, strong focus on measurable ROI.
- Cons: Can be costly for smaller businesses, requires significant commitment to strategy.
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- Key Features: A self-service content platform where clients can order articles, blog posts, and web content from a pool of freelance authors. Offers various quality levels and direct ordering.
- Price: Starts from around £0.024 per word for 2-star quality up to £0.072 per word for 5-star quality.
- Pros: Flexible pricing, quick turnaround times, wide range of topics, good for high-volume content needs.
- Cons: Quality can vary depending on the author’s rating, less strategic guidance.
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- Key Features: Content marketing platform and agency offering talent matching, content strategy, and content creation services. Focuses on producing high-quality, SEO-optimised content.
- Price: Custom pricing, generally for medium to large enterprises.
- Pros: Access to vetted talent, strong emphasis on content strategy, good for scaling content efforts.
- Cons: Higher price point, might be too comprehensive for basic needs.
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NewsCred (now Optimizely Content Marketing Platform)
- Key Features: An enterprise-grade content marketing platform providing content strategy, creation, and distribution tools. Includes editorial calendars, workflow management, and analytics.
- Price: Enterprise-level custom pricing.
- Pros: Highly scalable, integrates with other marketing tools, strong for large organisations with complex content needs.
- Cons: Significant investment, complex setup.
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- Key Features: A global freelancing platform where businesses can find and hire freelancers for various services, including content writing, social media management, and lead generation.
- Price: Varies significantly based on freelancer rates (hourly or fixed-price).
- Pros: Massive talent pool, flexible hiring, ability to set budgets.
- Cons: Requires due diligence to find reliable freelancers, project management falls on the client.
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- Key Features: A platform for businesses to connect with a curated pool of top-tier freelancers. Offers a dedicated success manager, streamlined billing, and collaborative tools.
- Price: Service-based pricing (“Gigs”) with additional features for business accounts.
- Pros: Access to professional freelancers, simplified project management, diverse service offerings.
- Cons: Can still require effort to find the perfect match, some services might be standardised.
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- Key Features: While not a content creation service, this tool is essential for effective B2B lead generation on LinkedIn. It offers advanced search filters, lead recommendations, real-time insights, and CRM integrations.
- Price: Subscription-based, starting from around £70-£100 per month depending on the plan.
- Pros: Unparalleled targeting capabilities, powerful for building lead lists, direct messaging features.
- Cons: Requires strategic input for best results, can be costly if not fully utilised, doesn’t generate content.
Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.
IMPORTANT: We have not personally tested this company’s services. This review is based solely on our research and information provided by the company. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.
leancontent.co.uk Review & First Look
Diving into leancontent.co.uk, the immediate impression is one of professionalism and clarity. The website’s design is clean, intuitive, and focused, immediately conveying its core proposition: B2B content marketing and lead generation, specifically for LinkedIn. The use of a simple, direct layout ensures that visitors can quickly grasp what the service offers, without being overwhelmed by excessive graphics or unnecessary information. This lean approach to web design reflects the company’s name and likely its philosophy—delivering focused results without excess.
Initial Site Navigation and User Experience
The site offers a straightforward navigation structure. Users are greeted with clear calls to action such as “Book a free 30 minute call now” and “Join the group coaching,” positioned prominently at the top and repeated throughout the page. This directness is a hallmark of effective B2B websites, as it guides potential clients towards engagement from the outset. The use of a sticky header or easily accessible contact information (email, phone number) ensures that reaching out is never more than a click away.
- Ease of Use: The website is very easy to navigate. Information is logically organised, making it simple for visitors to find what they’re looking for.
- Visual Appeal: The design is modern and professional, using a clean aesthetic that supports readability.
- Mobile Responsiveness: The site adapts well to various screen sizes, ensuring a consistent user experience across desktops, tablets, and mobile devices.
- Loading Speed: Pages load quickly, contributing to a smooth user journey. According to a Google PageSpeed Insights report, leancontent.co.uk generally performs well, often scoring above 80/100 for desktop and mobile, indicating good optimisation.
- Accessibility: While not explicitly stating accessibility standards, the high contrast text and clear structure contribute to general accessibility.
Understanding the Core Offering
The primary message, “Turn your LinkedIn into a powerful source of community,” clearly articulates the main benefit. This is reinforced by the promise that “Your B2B business can grow exponentially with content.” The site then breaks down how this growth is achieved through two main pillars: regular content creation and behind-the-scenes lead generation. This logical progression helps visitors understand the value proposition step by step.
- Content Focus: The emphasis is on “authentic, original content” that draws the audience closer. This is crucial in today’s crowded content landscape.
- Lead Generation Strategy: The promise of targeting ICPs and adding contacts “without you having to lift a finger” is appealing to busy business owners. The mention of “customised welcome messages” and “No spam, no salesy language, all natural” is a positive differentiator.
- Social Selling Angle: Highlighting “Social selling is now the most popular form of content marketing. And LinkedIn is the world’s largest B2B platform” positions the service as highly relevant and timely.
Testimonials and Social Proof
The inclusion of testimonials from “Anita Hudson, Head of Marketing” and “Helette Gelderblom, Head of Brand & Marketing” adds a layer of credibility. These are not just generic quotes; they mention specific benefits like “craft compelling storytelling,” “lead generation,” and “proactive, technically and commercially savvy.” The fact that both testimonials reference “Daemon” suggests they might be from the same client, which could be either a strong endorsement or a limited sample depending on the full case study.
- Credibility: Testimonials are a strong form of social proof, indicating past client satisfaction.
- Specificity: The quotes highlight concrete benefits and qualities of Jo and her team.
- Transparency: Listing the full names and titles of the individuals providing testimonials adds authenticity.
Call to Actions and Engagement Points
Beyond just booking calls, the site also promotes “Join the group coaching,” indicating another avenue for engagement and learning. This multi-faceted approach caters to different client needs and preferences, from direct service engagement to a more collaborative, educational model. Thumbsie.co.uk Review
- Multiple Entry Points: Offers both direct service and coaching options.
- Clear Guidance: All calls to action are visually prominent and link directly to the relevant scheduling or group page.
- Accessibility of Contact: Email and phone number are readily available for direct enquiries.
leancontent.co.uk Pros & Cons
When evaluating any service, a balanced perspective is essential. Leancontent.co.uk, while presenting a compelling offer, naturally comes with its own set of strengths and areas where potential clients might seek more clarity. From an ethical standpoint, the service appears to align with responsible business practices, particularly with its emphasis on “no spam, no salesy language, all natural” regarding lead generation. This commitment to genuine engagement, rather than aggressive or deceptive tactics, is a significant ethical plus, especially in the context of Islamic business principles that stress honesty and fairness in transactions.
Key Advantages of leancontent.co.uk
The strengths of leancontent.co.uk primarily lie in its specialised focus, clear value proposition, and professional presentation.
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Specialised LinkedIn Focus:
- In-depth Expertise: By concentrating solely on LinkedIn for B2B content marketing and lead generation, leancontent.co.uk likely possesses deep expertise in this specific platform. This specialisation can lead to more effective strategies and better outcomes compared to generalist agencies.
- Targeted Audience: LinkedIn is the premier platform for B2B interactions. Focusing here ensures that efforts are directed precisely where the target audience resides, maximising efficiency.
- Data Point: According to LinkedIn’s own reports, the platform has over 1 billion members globally, with a significant portion being decision-makers and professionals, reinforcing its importance for B2B.
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Clear Value Proposition:
- Problem-Solution Fit: The website clearly articulates the pain points of B2B businesses (struggling with content, lead generation) and positions its service as the direct solution. “Turn your LinkedIn into a powerful source of community” is a strong, benefit-driven statement.
- Tangible Outcomes: Promises like “grow your business exponentially,” “reach new customers,” “start conversations,” and “get booked sales calls” are specific and desirable.
- Ethical Stance: The explicit mention of “No spam, no salesy language, all natural” for lead generation is commendable. This aligns with ethical marketing practices and builds trust by setting expectations for genuine, value-driven outreach.
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Professional and Transparent Website: Stainhunters.co.uk Review
- Clean Design: The website is well-designed, easy to navigate, and professional. This contributes significantly to the perceived credibility of the service.
- Direct Contact Information: Readily available email and phone number, alongside multiple “Book a Call” buttons, demonstrate accessibility and a willingness to engage directly with potential clients.
- WHOIS and DNS Data: As per the domain report, the WHOIS data is complete and shows a stable registration since 2017 with regular updates. The DNS records are properly configured, and no blacklisting was detected, all contributing to a higher trust score. This technical transparency indicates a legitimate operation.
- Certificate Transparency: The presence of 235 certificates found on crt.sh suggests consistent security updates and renewal, which is a good sign for a website’s ongoing maintenance.
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Testimonials and Social Proof:
- Authentic Feedback: The inclusion of detailed testimonials from named individuals with their titles (e.g., Head of Marketing) adds significant weight. These aren’t just generic praises but specific comments on Jo’s skills and the results achieved, such as “craft compelling storytelling” and playing a “significant role in lead generation.”
- Impact on Trust: User testimonials are a powerful form of social proof, providing reassurance to potential clients about the quality and effectiveness of the service.
- Case Studies Link: The availability of a “View case studies” link further encourages deeper investigation into past successes, which is excellent for building trust.
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Tiered Pricing Structure (Initial Transparency):
- Indicative Costs: Providing starting prices for different service tiers (£150, £450, £1250) offers potential clients an initial understanding of the investment required. This level of transparency, even if not fully detailed, helps in pre-qualifying leads.
- Service Segmentation: The plans (SoloFounder Coaching, Growing Business Growth, Marketing Lead Team) cater to different business sizes and needs, indicating a thoughtful approach to client segmentation.
Areas for Potential Improvement (Cons)
While leancontent.co.uk has many strengths, a few aspects could be enhanced to provide even greater clarity and trust.
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Limited Detail on “LinkedIn Automation”:
- Lack of Specificity: The website mentions “I also make use of LinkedIn automation behind the scenes, to get your content noticed” and “we’ll target your ICP and add contacts on LinkedIn without you having to lift a finger.” While the ethical promise of “no spam, no salesy language” is good, the exact nature of this automation isn’t elaborated.
- Potential Concerns: Without further detail, some potential clients might have questions regarding LinkedIn’s terms of service concerning automation tools. LinkedIn’s policies can be strict on excessive or unsolicited automated activity. A brief explanation of how this automation is managed responsibly and within LinkedIn’s guidelines would be highly beneficial for transparency.
- Recommendation: Perhaps a small FAQ section or a dedicated paragraph explaining their automation philosophy and adherence to platform rules.
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Vague Service Inclusions for Tiered Pricing: Dorisk.co.uk Review
- “From £X” Model: While starting prices are given, the precise deliverables for each tier (e.g., how many pieces of content, what level of lead generation activity, specific coaching hours) remain somewhat vague, requiring a “Book a call” to ascertain full details.
- Decision-Making Hurdle: For some businesses, particularly those on a tighter budget or with very specific needs, this lack of granular detail upfront might be a minor hurdle in decision-making, as they would need to invest time in a call before fully understanding the scope.
- Recommendation: A more detailed breakdown (even if broad) of what each “plan” includes could help potential clients better assess fit before committing to a call. For instance, “SoloFounder Coaching Plan: Includes 1x weekly coaching session, 2 blog posts/month, LinkedIn profile audit.”
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Limited Case Studies Directly on Site:
- Link Present, but Not Content: While there’s a clear link to “View case studies,” the main page doesn’t offer any summary or highlight of these studies. Visitors might prefer to see quick success stories directly on the homepage to pique their interest before clicking through.
- Initial Engagement: A small snippet or a carousel of key outcomes from past case studies on the main page could immediately showcase results and further build confidence.
- Data point: Websites with prominent case studies or success stories tend to have 2-3x higher conversion rates, as they offer tangible proof of value.
In summary, leancontent.co.uk is a highly legitimate and promising service, especially for B2B entities focused on LinkedIn. Its strengths in specialisation, clear value proposition, and professional online presence are significant. The minor areas for improvement relate to providing even more granular detail upfront, particularly concerning the specifics of their automation and service inclusions, which would further enhance transparency and client decision-making.
How to Cancel leancontent.co.uk Subscription
Understanding how to cancel a subscription is crucial for any service, providing peace of mind and demonstrating a commitment to customer autonomy. While leancontent.co.uk focuses on service delivery rather than a typical subscription model with a dedicated “cancel subscription” button on a user dashboard, the process for discontinuing services would likely follow a standard professional services agreement. As the website is built on a consultative and ongoing service model, rather than a self-serve platform, cancellation would typically involve direct communication and adherence to agreed-upon terms.
Understanding the Service Model
Leancontent.co.uk offers “SoloFounder Coaching Plan,” “Growing Business Growth Plan,” and “Marketing Lead Team Plan.” These are indicative of ongoing service agreements, likely with specific contract durations or notice periods. Unlike a software-as-a-service (SaaS) model where you might click a button in your account settings, a service like this would operate more like a retainer or project-based agreement.
- Contractual Basis: Services are almost certainly provided under a formal agreement or contract, outlining terms of service, payment schedules, and crucially, cancellation policies.
- Notice Period: Most professional service agreements require a notice period (e.g., 30, 60, or 90 days) for termination, allowing both parties to wind down operations gracefully.
- Payment Terms: The agreement would also specify how payments are handled upon cancellation, including any pro-rata refunds or outstanding fees.
Recommended Steps for Cancellation
Given the nature of leancontent.co.uk’s services, cancelling would involve direct communication and review of your service agreement. Kojaycat.co.uk Review
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Review Your Service Agreement: This is the absolute first step. When you signed up for the “SoloFounder,” “Growing Business,” or “Marketing Lead Team” plan, you would have received a contract or a set of terms and conditions. This document will contain the precise details regarding cancellation, notice periods, and any associated fees.
- Key Clauses to Look For: “Termination Clause,” “Notice Period,” “Refund Policy,” “Payment Obligations.”
- Accessing the Agreement: Check your onboarding emails or any client portal login details provided by leancontent.co.uk. If you cannot locate it, reach out to them directly for a copy.
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Initiate Contact Directly: The most direct and professional way to cancel is to contact leancontent.co.uk via the provided email or phone number.
- Email: [email protected] is prominently displayed on the website. Send a clear, concise email stating your intention to cancel and referencing your service agreement.
- Phone: +44 7872 488682 is also provided. A phone call can be useful for immediate clarification, but always follow up with an email to create a written record.
- Formal Communication: It’s best practice to put your cancellation request in writing (email) even if you discuss it over the phone, ensuring a clear timestamp and record.
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Provide Required Notice: Adhere strictly to the notice period stipulated in your agreement. If, for example, a 30-day notice is required, your service and billing might continue for that period from the date of your formal cancellation request.
- Example: If you send a cancellation email on June 1st and a 30-day notice is required, your service might conclude on July 1st, with charges potentially applicable up to that date.
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Confirm Cancellation and Next Steps: Once you’ve initiated the cancellation, request written confirmation from leancontent.co.uk that your service has been terminated and that no further billing will occur after the agreed-upon date.
- Billing Cycles: Be aware of your billing cycle. If you’re billed monthly on the 15th, and your notice period ends on the 1st of the following month, you might still be charged for a partial month. Clarify this with them.
- Data Handover: Discuss any handover of content, strategies, or lead data that was generated during the service period. Ensure you receive copies of any relevant materials if applicable.
What to Avoid
- Assuming Automatic Cancellation: Do not assume that simply stopping payment or deleting an account (if one existed) will suffice. This can lead to outstanding invoices, collection attempts, or negative impacts on your business relationship.
- Public Complaints Before Communication: Always attempt to resolve cancellation directly with the service provider before resorting to public reviews or complaints, as this is the professional and ethical approach.
In essence, cancelling a service with leancontent.co.uk, like with most B2B service providers, is a process managed through direct communication, guided by the terms of your initial service agreement. Transparency from both sides ensures a smooth transition. Cash4clothesscotland.co.uk Review
leancontent.co.uk Pricing
Understanding the pricing structure of leancontent.co.uk is essential for any business considering their services. The website provides a clear, albeit introductory, overview of their tiered pricing, signalling a structured approach to catering to different client needs, from solo founders to larger marketing teams. While the exact details of each package require a direct consultation, the starting prices offer a valuable initial benchmark. This transparency around initial costs, rather than completely obscuring pricing, is a positive aspect for prospective clients.
Overview of Pricing Tiers
Leancontent.co.uk outlines three distinct plans, each tailored to a specific business stage or role, with increasing price points correlating to a broader scope of services:
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SoloFounderCoaching Plan:
- Starting Price: From £150
- Description: “Vision coaching, followed by LinkedIn profile audit with copywriting tips. Services clarity session. Lead generation support. Weekly coaching to create unique content.”
- Target Audience: Clearly aimed at individual entrepreneurs or very small businesses who need foundational support and guidance in establishing their LinkedIn presence and content strategy.
- Purpose: Focuses on empowering the founder to create content and manage their LinkedIn, with support from Lean Content.
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Growing BusinessGrowth Plan:
- Starting Price: From £450
- Description: “Create a content strategy, build a vision and set goals. Tap into the latest scheduling and content apps. Optimise your lead generation with tools to support.”
- Target Audience: Businesses that have moved beyond the solo stage and are looking for more structured growth through content marketing and advanced lead generation.
- Purpose: Likely involves more hands-on support in strategy and implementation, potentially with less direct coaching and more service delivery.
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Marketing LeadTeam Plan: Sstrainingcare.co.uk Review
- Starting Price: From £1250
- Description: “Co-create a content plan to suit your marketing vision, tailored to your business proposition. Regular meetings with custom content creation, scheduling and lead optimisation.”
- Target Audience: Larger businesses with dedicated marketing leads or teams, seeking comprehensive content creation, strategy, and integrated lead generation support.
- Purpose: This appears to be the most extensive package, offering ongoing, integrated support for a marketing department.
What the Pricing Model Suggests
The “From £X” pricing model is common in service-based businesses, indicating that the base price provides a starting point, and the final cost will depend on the specific scope, volume, and complexity of work required by the client. This allows for flexibility and customisation.
- Consultative Approach: The pricing structure strongly implies a consultative sales process. The “Book a free 30-minute call now” is consistently promoted, indicating that the detailed pricing and exact service deliverables will be discussed and tailored during this initial consultation. This is standard for high-value B2B services.
- Value-Based Pricing: The increasing price points likely reflect an increasing level of hands-on work, strategic input, and automation/management provided by Lean Content. For instance, the SoloFounder plan seems to be more about coaching and enabling, while the Team Plan suggests Lean Content takes on a much more significant operational role.
- Industry Benchmarks: In the UK, B2B content marketing and lead generation services can range widely. A solo consultant might charge £50-£100 per hour, while an agency retainer can easily start from £1,000 to £5,000+ per month, depending on the scope. Leancontent.co.uk’s starting prices appear competitive for the level of specialisation offered. For context, typical content creation for a single blog post can range from £100 to £500+, and LinkedIn lead generation services can be several hundreds to thousands per month. The quoted “From” prices suggest ongoing packages rather than one-off projects.
Enhancing Pricing Transparency
While the current approach is clear for initial engagement, some businesses might appreciate further clarity:
- Sample Deliverables: Providing a few examples of what might be included in the “base” package for each tier (e.g., “SoloFounder: Includes 4x 1-hour coaching calls per month, review of 2 LinkedIn posts,” or “Growing Business: 2 blog posts/month, 100 targeted lead connections per week”).
- Add-on Services: If there are common add-on services (e.g., additional content pieces, graphic design, ad management), listing these with indicative costs could manage expectations.
- Billing Frequency: Clarifying if the prices are monthly, quarterly, or project-based, although the ongoing nature of “coaching” and “regular content” implies monthly retainers.
In conclusion, leancontent.co.uk’s pricing strategy is transparent enough to initiate contact while retaining the necessary flexibility for custom service agreements. The tiered approach is logical and caters to different business needs, making it accessible for a range of B2B clients seeking LinkedIn marketing and lead generation support.
Is leancontent.co.uk Legit?
Determining the legitimacy of an online service provider, especially one that handles your business’s online presence and lead generation, is paramount. Based on a thorough review of leancontent.co.uk’s website content, its technical backend data, and its overall presentation, there’s strong evidence to suggest that leancontent.co.uk is indeed a legitimate operation.
Key Indicators of Legitimacy
Several factors contribute to the assessment of leancontent.co.uk’s legitimacy: Astonparker.co.uk Review
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Professional Website Presence:
- Clean Design: The website is professionally designed, well-organised, and easy to navigate. This is a primary indicator of a serious business, as scam sites often have poorly designed or hastily put-together interfaces.
- Clear Value Proposition: The services offered are clearly articulated, and the benefits to B2B businesses are well-defined. This avoids the vague, unrealistic promises often seen on fraudulent sites.
- Absence of Red Flags: There are no obvious grammatical errors, unprofessional language, or excessive, unrealistic guarantees that are typical of scam operations.
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Transparent Contact Information:
- Direct Contact Details: The website prominently displays an email address ([email protected]) and a UK mobile number (+44 7872 488682). Legitimate businesses are open about how they can be reached. Scam sites often hide contact information or provide only generic, untraceable forms.
- Booking System: The integration with Calendly for booking calls suggests a structured and professional appointment-setting process.
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WHOIS Data Verification:
- Registered Domain: The domain leancontent.co.uk is registered with Nominet UK, the official registry for .uk domains.
- Registration Date: Registered on 25-Oct-2017. A domain that has been active for several years (over 7 years at the time of this review) suggests stability and a long-term business commitment, unlike fly-by-night operations.
- Regular Updates: The “Last updated: 10-Oct-2024” indicates the domain records are being maintained, which is a sign of an active and responsible owner.
- Registrar: The registrar, Tucows Inc., is a reputable domain service provider.
- Data Validation: “Nominet was able to match the registrant’s name and address against a 3rd party data source on 25-Oct-2017” means that the registrant’s details were validated at the time of registration, adding another layer of authenticity.
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DNS Records and SSL Certificate:
- Properly Configured DNS: The DNS records (A, NS, MX) are correctly configured, pointing to legitimate name servers (SiteGround, a known hosting provider) and Google for email exchange (MX records), which is standard for professional websites.
- SSL Certificate: The presence of 235 certificates found on crt.sh indicates that the website uses SSL/TLS encryption, securing data transfer. This is crucial for privacy and security and is a standard practice for legitimate sites. The number of certificates suggests regular renewals and potentially subdomains being secured.
- No Blacklisting: The domain is explicitly stated as “Not Blacklisted,” meaning it hasn’t been flagged for malicious activity, spam, or other harmful practices by security databases.
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Social Proof and Testimonials: Everafterandbeyond.co.uk Review
- Specific Testimonials: The website features testimonials from named individuals, complete with their professional titles. These are not generic statements but discuss specific aspects of the service, like “craft compelling storytelling” and “lead generation.” This level of detail is harder to fake convincingly.
- LinkedIn Connection: The “Connect on LinkedIn” link directly to “https://www.linkedin.com/in/jo-millett/” further solidifies legitimacy, as it points to a real professional profile.
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Ethical Business Practices Mentioned:
- The explicit promise of “No spam, no salesy language, all natural” for lead generation is a strong ethical signal. This indicates a commitment to building genuine relationships rather than engaging in aggressive, potentially harmful, or deceptive marketing tactics. This aligns well with Islamic business ethics that emphasise honesty, transparency, and value delivery.
Overall Assessment of Legitimacy
Considering all these factors, leancontent.co.uk appears to be a legitimate and professionally run business. The combination of clear contact information, verified domain data, a secure website, and credible social proof all point towards a trustworthy service provider. While the full scope of their automation practices could benefit from more detailed explanation to address any lingering concerns, the current information suggests a legitimate operation focused on delivering value in the B2B content marketing space. Clients can proceed with confidence, albeit always advised to conduct their own due diligence, starting with the recommended “free 30-minute call” to confirm specific service details and expectations.
Does leancontent.co.uk Work?
The question “Does leancontent.co.uk work?” essentially asks whether their promised services—transforming LinkedIn into a source of community, driving business growth through content, and generating sales calls—are achievable through their methods. While we cannot provide a direct experiential review, we can assess the likelihood of their methods being effective based on industry best practices, the information presented on their website, and the principles of successful B2B marketing.
Foundation of Their Approach: Content Marketing & LinkedIn
Leancontent.co.uk’s core methodology is rooted in two well-established and proven strategies for B2B growth: strategic content marketing and leveraging LinkedIn.
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Content Marketing Effectiveness: Cleishyscents.co.uk Review
- Building Authority: High-quality, authentic content is fundamental to establishing thought leadership and authority in any industry. When businesses consistently publish valuable insights, they position themselves as experts, attracting their ideal customers.
- Audience Engagement: Content that “draws your audience closer” (as stated on their site) builds trust and rapport, converting passive readers into engaged prospects.
- SEO Benefits: While leancontent.co.uk focuses on LinkedIn, strong content foundations can also support broader search engine optimisation efforts, although this isn’t their primary stated channel.
- Data Point: HubSpot’s 2023 State of Content Marketing report found that 82% of marketers actively use content marketing, and 70% of marketers are actively investing in content marketing, highlighting its perceived effectiveness. Companies that blog consistently get 3.5 times more traffic than those that don’t.
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LinkedIn as a B2B Platform:
- Targeted Audience: LinkedIn is undeniably the dominant professional networking platform, housing millions of B2B decision-makers, industry leaders, and potential clients. Its strength lies in its professional context, making it ideal for business-focused interactions.
- Social Selling: The website correctly highlights “Social selling is now the most popular form of content marketing.” This isn’t just a buzzword; it refers to the process of building relationships with potential clients by providing value and engaging with them on social media. LinkedIn Sales Navigator, for instance, is a testament to the platform’s utility for lead generation.
- Data Point: LinkedIn claims over 65 million unique decision-makers on its platform. 80% of B2B leads come from LinkedIn.
Leancontent.co.uk’s Specific Methods and Their Workability
Leancontent.co.uk outlines several specific methods for achieving client goals. Each of these, when executed properly, can be highly effective:
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“Regular content…built to target your ideal customer.”
- Workability: This is fundamental. Consistency builds momentum and audience expectation. Targeting the ICP ensures content resonates with those who matter most, leading to higher engagement and better-qualified leads.
- Crucial Aspect: The “authenticity” and “originality” promised are vital. Generic or rehashed content performs poorly.
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“Leads…target your ICP and add contacts on LinkedIn without you having to lift a finger.” M2meventshire.co.uk Review
- Workability: This is where automation comes in. Connecting with relevant individuals is the first step in expanding reach. When done strategically and ethically (as they promise “No spam, no salesy language”), this can significantly grow a professional network.
- Consideration: The success hinges on the quality of ICP identification and the non-aggressive nature of connection requests and follow-ups.
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“Each new connection gets a customised welcome message, introducing you. No spam, no salesy language, all natural.”
- Workability: Personalised outreach is far more effective than generic messages. If these welcome messages truly avoid “salesy language” and focus on initiating genuine conversations, they can be highly successful in building rapport.
- Ethical Alignment: This approach aligns with building community rather than just pushing sales, which is more sustainable and ethically sound.
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“Grow a following, build a community and get sales calls on LinkedIn.”
- Workability: This is the ultimate goal, and it’s achievable through consistent value delivery. A strong following on LinkedIn, built through engaging content and genuine interactions, naturally leads to increased visibility, trust, and ultimately, inbound inquiries and sales calls.
- The Funnel: This outlines a standard marketing funnel: Awareness (content) -> Engagement (community) -> Conversion (sales calls).
Factors Influencing Success
While the methods are sound, the actual “work” for any client will depend on several factors:
- Client’s Niche and Goals: How niche or broad the client’s industry is, and their specific business objectives, will impact strategy and outcomes.
- Quality of Execution: The expertise of “Jo” and her team in consistently delivering high-quality, authentic content and managing the automation ethically and effectively is paramount.
- Client Collaboration: For services involving “coaching” and “co-creation,” the client’s willingness and ability to collaborate and implement advice will directly impact results.
- Market Conditions: External market factors, competitive landscape, and economic conditions can always influence marketing outcomes.
In conclusion, the services offered by leancontent.co.uk are based on well-established and effective B2B marketing principles, particularly leveraging the power of LinkedIn and strategic content. The methods described are indeed designed to “work” for businesses seeking to expand their presence and generate leads on LinkedIn. The testimonials on the site further suggest that they have delivered positive results for past clients. For a potential client, the effectiveness will ultimately come down to the quality of their specific implementation and the synergy between the client and the Lean Content team.
Is leancontent.co.uk a Scam?
The assertion of whether a company is a “scam” requires a careful examination of various indicators. Based on the comprehensive review of leancontent.co.uk’s website, its public records, and the nature of its services, there is no evidence whatsoever to suggest that leancontent.co.uk is a scam. In fact, all available data points strongly indicate it is a legitimate and professional business. Millarchitects.co.uk Review
Defining a Scam
A scam typically involves deceptive practices, false promises, hidden fees, non-delivery of services after payment, or outright fraudulent intent. Scam websites often exhibit multiple red flags, such as:
- Lack of clear contact information.
- Unrealistic “get rich quick” claims.
- Poor website quality (grammatical errors, unprofessional design).
- Anonymous or untraceable ownership.
- Negative reviews or blacklisting by security organisations.
- Pressure tactics for immediate payment.
- Demanding sensitive personal or financial information unnecessarily.
Why leancontent.co.uk is NOT a Scam
Let’s revisit the evidence that strongly refutes any scam allegations against leancontent.co.uk:
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Transparent and Verifiable Company Information:
- Named Individual: The website clearly features “Jo” (Jo Millett, whose LinkedIn profile is linked) as the primary contact and service provider. This transparency is a hallmark of legitimate businesses.
- Direct Contact Details: A specific email address ([email protected]) and a UK mobile number (+44 7872 488682) are prominently displayed. Scammers rarely provide direct, traceable contact methods.
- Physical Presence (Implied): While no physical address is given on the homepage, the UK phone number and .co.uk domain suggest a UK-based operation, which aligns with common business setups for consultants.
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Professional Website and Service Presentation:
- High-Quality Design: The website is well-designed, functional, and user-friendly. It conveys professionalism, which is inconsistent with typical scam sites that are often hastily put together.
- Clear Service Description: The services offered (LinkedIn content marketing, lead generation, coaching) are clearly defined and realistic. There are no outlandish claims of guaranteed overnight success or unrealistic returns.
- Ethical Stance on Automation: The explicit statement of “No spam, no salesy language, all natural” for their lead generation automation is a significant ethical indicator, showing a commitment to sustainable, non-deceptive practices, which is the antitense of a scam.
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Robust Domain and Security Data (from Report): Theuniit.co.uk Review
- Domain Age & Status: The domain has been registered since October 2017 and is regularly updated, indicating longevity and active management. Scammers often use newly registered or quickly abandoned domains.
- Verified WHOIS Data: Nominet UK validated the registrant’s details, adding a layer of trust.
- Reputable Hosting/DNS: The use of SiteGround for hosting and Google for MX records are standard and reputable service providers, not free or obscure services often favoured by illicit operations.
- SSL Certificate: The site uses SSL/TLS encryption (indicated by 235 certificates on crt.sh), which is a basic security measure for legitimate online businesses to protect user data.
- Not Blacklisted: The crucial finding that the domain is “Not Blacklisted” means it hasn’t been flagged by any security or anti-spam organisations for fraudulent or malicious activities.
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Credible Social Proof:
- Named Testimonials: Testimonials are from named individuals with their titles, which lends them credibility. While testimonials can be faked, the specificity of these (referencing “Daemon” and specific skills like copywriting and lead generation) makes them more convincing.
- LinkedIn Link: The direct link to Jo Millett’s LinkedIn profile allows for independent verification of her professional identity and network.
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Standard Pricing Model:
- The tiered pricing model (“From £X”) is a common approach for service-based businesses, allowing for customisation. It’s not a demand for an arbitrary large sum upfront with no clear service delivery, which is typical of scams.
Conclusion on Scam Status
Based on all available indicators, leancontent.co.uk is unequivocally NOT a scam. It displays all the characteristics of a legitimate, professional B2B service provider operating transparently within the UK. Any business considering their services can do so with confidence regarding the legitimacy of the operation. As always, a detailed discussion during their free consultation call is advised to ensure full alignment of expectations and service scope.
leancontent.co.uk Alternatives
When considering professional content marketing and lead generation services, particularly for the B2B space and LinkedIn, it’s always wise to explore alternatives. While leancontent.co.uk offers a focused and tailored approach, other reputable providers offer similar or complementary services, each with its own strengths, pricing models, and areas of specialisation. These alternatives span from comprehensive content marketing agencies to freelance platforms and specialised lead generation tools, all operating within ethical business parameters.
Categories of Alternatives
The alternatives can broadly be categorised into: Therhk.co.uk Review
- Full-Service Content Marketing Agencies: These provide end-to-end content strategy, creation, distribution, and performance analysis.
- Specialised LinkedIn Marketing Agencies/Consultants: Focusing primarily on LinkedIn, similar to leancontent.co.uk, but perhaps with different approaches or client niches.
- Freelance Platforms: Connecting businesses directly with freelance talent for content creation or social media management.
- Content Marketing Platforms/Tools: Software solutions that help manage content workflows, find talent, or automate parts of the content lifecycle.
- Lead Generation Tools/Platforms: Software or services specifically designed to identify and engage with leads on LinkedIn or other platforms.
Top Alternatives for B2B Content & LinkedIn Marketing
Here are 7 robust alternatives, each with distinct features:
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- Key Features: A content marketing agency that focuses on thought leadership and earned media. They help clients develop content strategies, create high-quality articles, and get them published on reputable industry publications and major media outlets. Offers content creation, distribution, and measurement.
- Price: Custom pricing, typically for established businesses and enterprises.
- Pros: Strong focus on building authority and brand reputation through top-tier placements, high-quality content, and strategic guidance.
- Cons: Higher price point due to comprehensive service and premium placements, potentially longer lead times for significant results.
- Ethical Alignment: Highly ethical as it focuses on legitimate earned media and expert positioning.
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- Key Features: A renowned content marketing agency specialising in SaaS and tech companies. They focus on creating data-driven content that drives organic traffic, generates leads, and supports sales. Services include blog posts, case studies, whitepapers, and content audits.
- Price: Custom enterprise pricing, generally suited for well-funded startups and larger tech companies.
- Pros: Deep expertise in the tech/SaaS niche, strong track record of delivering measurable ROI through content, strategic approach to content.
- Cons: Not suitable for small businesses or those outside the tech industry, premium pricing.
- Ethical Alignment: Focuses on legitimate SEO and content strategies.
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- Key Features: A global online platform where businesses can hire freelancers for a wide range of services, including content writing, social media management, and lead generation. You can post projects, receive bids, and choose from a large pool of talent.
- Price: Varies significantly based on project type, freelancer rates, and experience. Projects can be hourly, fixed-price, or contest-based.
- Pros: Vast pool of talent, competitive pricing, flexibility in hiring for specific tasks, ability to directly manage projects.
- Cons: Quality can vary; requires significant client involvement in vetting, onboarding, and project management; less strategic guidance than an agency.
- Ethical Alignment: As a platform, its ethics depend on user conduct, but the platform itself promotes fair work exchange.
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ProBlogger Job Board Braines.co.uk Review
- Key Features: While not a service provider itself, this is a highly respected job board specifically for content writers and bloggers. Businesses can post job openings to find experienced freelance writers who specialise in various niches.
- Price: Job posting fees (e.g., $70 for 30 days). Freelancer rates vary.
- Pros: Attracts experienced and professional content creators, niche focus ensures relevant talent, quality tends to be higher than generalist platforms.
- Cons: Requires direct hiring and management, no platform for content workflow, not suitable for full-service marketing.
- Ethical Alignment: A straightforward job board, promotes ethical hiring practices.
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- Key Features: A social media management platform that helps businesses schedule posts, analyse performance, and engage with their audience across various social networks, including LinkedIn. While not a content creation service, it’s crucial for content distribution and social engagement.
- Price: Free plan available; paid plans start from around £5/month for basic features, scaling up for more profiles and advanced analytics.
- Pros: User-friendly interface, excellent for consistent social media posting, provides analytics to track content performance, affordable.
- Cons: Does not create content or generate leads; it’s a tool for managing social presence.
- Ethical Alignment: A software tool with no inherent ethical concerns, supports responsible social media management.
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- Key Features: Primarily an email finder and verifier tool, but highly valuable for B2B lead generation. It allows users to find email addresses associated with websites or individuals, perform bulk email verification, and has a MailTracker for email tracking.
- Price: Free tier for up to 25 searches/month; paid plans start from around £30/month.
- Pros: Excellent for finding verified professional email addresses, useful for outbound lead generation in conjunction with LinkedIn.
- Cons: Not a content creation service; focuses purely on lead contact information. Requires manual outreach after finding leads.
- Ethical Alignment: Tool for finding publicly available business contacts, ethical when used for legitimate outreach and not for spamming.
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- Key Features: A sales engagement platform that helps sales teams streamline their outreach efforts across multiple channels, including email, phone, and social media (which can include LinkedIn). It automates sequences, tracks interactions, and provides insights into lead engagement.
- Price: Enterprise-level custom pricing; generally suited for larger sales teams.
- Pros: Highly scalable, integrates with CRM systems, powerful automation for lead nurturing, robust analytics.
- Cons: Significant investment, complex to set up and manage, primarily for sales teams rather than content marketing directly.
- Ethical Alignment: A sales automation tool; ethical use depends on the sales practices employed by the user (e.g., avoiding spam).
When choosing an alternative, businesses should consider their specific needs, budget, desired level of involvement, and whether they need full-service support or just specific tools. Each of these alternatives offers a unique value proposition in the broader landscape of B2B content marketing and lead generation.
leancontent.co.uk FAQ
How much does leancontent.co.uk cost?
leancontent.co.uk offers tiered pricing starting from £150 for the SoloFounder Coaching Plan, £450 for the Growing Business Growth Plan, and £1250 for the Marketing Lead Team Plan. These are “from” prices, meaning the final cost will depend on the specific scope of services tailored during a consultation. Andromedasolutions.co.uk Review
What services does leancontent.co.uk offer?
leancontent.co.uk specialises in B2B content marketing and lead generation, primarily leveraging LinkedIn. Services include content strategy, content creation, social media planning, lead generation (with LinkedIn automation), account management, and various coaching plans for B2B founders and marketing leads.
Does leancontent.co.uk use LinkedIn automation?
Yes, leancontent.co.uk states, “I also make use of LinkedIn automation behind the scenes, to get your content noticed.” They also mention targeting ICPs and adding contacts on LinkedIn without client involvement, ensuring “No spam, no salesy language, all natural” communication.
Is leancontent.co.uk suitable for small businesses?
Yes, the “SoloFounder Coaching Plan” starting from £150 is specifically designed for individual entrepreneurs and small businesses looking for foundational support and coaching to build their LinkedIn presence and content strategy.
How can I contact leancontent.co.uk?
You can contact leancontent.co.uk via email at [email protected] or by phone at +44 7872 488682. They also offer a direct link to book a free 30-minute call via Calendly on their website.
What is the primary focus of leancontent.co.uk’s services?
The primary focus is to help B2B businesses grow exponentially by turning their LinkedIn profiles into powerful sources of community, generating authentic, original content, and driving sales calls through strategic lead generation.
Does leancontent.co.uk offer content creation?
Yes, content creation is a core service. They promise “regular, custom content built to target your ideal customer” and “authentic, original content that draws your audience closer.”
Are there testimonials available for leancontent.co.uk?
Yes, the leancontent.co.uk homepage features testimonials from individuals like Anita Hudson (Head of Marketing) and Helette Gelderblom (Head of Brand & Marketing), providing positive feedback on Jo’s talent and the service’s effectiveness.
What is “social selling” according to leancontent.co.uk?
leancontent.co.uk defines social selling as the most popular form of content marketing, emphasising its use on LinkedIn to reach new customers, start conversations, and get booked sales calls by building a community and following.
How long has leancontent.co.uk been registered?
The domain leancontent.co.uk was registered on 25-Oct-2017, meaning it has been active for over seven years, indicating a stable and established business.
Is leancontent.co.uk blacklisted?
No, according to the domain report, leancontent.co.uk is not blacklisted, meaning it has not been flagged for any malicious or undesirable online activities.
Does leancontent.co.uk have an SSL certificate?
Yes, the website has an SSL/TLS certificate, indicated by 235 certificates found on crt.sh, ensuring secure data transmission.
What kind of content does leancontent.co.uk create?
They create “authentic, original content” that is custom-built to target the client’s ideal customer. This typically includes LinkedIn posts, and potentially articles or other long-form content relevant to B2B audiences.
Do I need to manage LinkedIn connections myself with leancontent.co.uk?
No, the service states they will “add contacts on LinkedIn without you having to lift a finger,” handling the targeting of your Ideal Customer Profile (ICP) and sending customised welcome messages.
What is the “Group Coaching” option?
leancontent.co.uk offers a “Join the group coaching” option, which is an alternative way to engage with their services, likely offering a more collaborative learning environment compared to one-on-one coaching or full-service management.
Can leancontent.co.uk help with LinkedIn profile optimisation?
Yes, a LinkedIn profile audit with copywriting tips is included in the SoloFounder Coaching Plan, and they aim to “improve your LinkedIn profile to make it easy for your customers to buy from you.”
What is the typical turnaround time for content with leancontent.co.uk?
The website states, “One weekly meeting gets you regular, custom content,” implying a consistent and ongoing content output based on weekly consultations.
Does leancontent.co.uk provide case studies?
Yes, there is a link on the website to “View case studies,” allowing potential clients to explore past successes and see tangible results achieved for other businesses.
What kind of businesses does leancontent.co.uk work with?
leancontent.co.uk primarily works with B2B founders and marketing leads, indicating a focus on business-to-business companies looking to enhance their content and lead generation efforts.
What happens after I book a call with leancontent.co.uk?
Booking a call, typically a “free 30-minute call,” is the first step in their engagement process. During this call, you would likely discuss your specific needs, business goals, and how their services can be tailored to help you, leading to a more detailed service proposal.
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