
Based on checking the website Shardait.com, it presents itself as a digital marketing agency based in Nepal, offering a range of services from social media management to SEO and paid advertising.
While the site provides details about its offerings and showcases client testimonials, several critical elements typically found on established and trustworthy digital marketing agency websites are either missing or not prominently displayed.
These omissions, particularly regarding clear pricing structures, service-level agreements, and detailed case studies beyond basic testimonials, raise questions about transparency and overall professionalism from a global perspective.
The website primarily caters to the Nepalese market, which is evident from its client testimonials and location.
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- Website Clarity: Generally clear on services offered, but lacks in-depth specifics.
- Transparency: Low on pricing and detailed process transparency.
- Trust Signals: Client testimonials are present but lack verifiable depth often seen with case studies. Google Partner badge is a plus.
- Ethical Standing Islamic Perspective: The services themselves digital marketing, SEO, social media management are permissible. The key concern would be how these services are applied—ensuring they don’t promote forbidden content e.g., podcast, gambling, immoral behavior, or riba-based financial products. The website does not provide enough detail to assess this aspect fully, making it a point of caution.
- Recommendation: Caution advised. While the services are generally permissible, the lack of robust transparency and explicit ethical guidelines for content promotion means a potential client would need to conduct thorough due diligence. For a global audience, especially in the US, the presentation may fall short of expectations for a top-tier agency.
Detailed Explanation:
Shardait.com positions itself as a “Best and leading Digital Marketing Agency and Google Partner Nepal.” They list services like “Digital Media Management & Marketing Management,” “Social Media Management,” “Branding Ideas,” “Creative Designs,” and various ad campaigns Facebook, Instagram, Google, YouTube. The site features testimonials from clients, which is a positive signal.
However, a significant gap exists in the provision of clear pricing information.
Reputable agencies, especially those targeting a global audience, often provide transparent pricing models or at least a clear “request a quote” process that outlines what information is needed for an accurate estimate.
Furthermore, while testimonials are good, detailed case studies with quantifiable results e.g., “Increased organic traffic by X% in Y months” or “Reduced CPA by Z%” are largely absent.
For an SEO blog writer focused on legitimacy, these are red flags.
The overall presentation, while functional, doesn’t convey the comprehensive trust and authority often associated with agencies vying for international clients.
The business model of digital marketing itself is permissible, but the execution and specific content promoted through these services must align with Islamic ethical principles, which is an area the website doesn’t explicitly address.
Best Ethical Alternatives for Digital Marketing Services:
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- Key Features: Comprehensive SEO, PPC, social media, web design, content marketing. focuses on ROI tracking. large team with diverse expertise.
- Average Price: Project-based, typically starting from $1,500/month for basic services, scaling up significantly for comprehensive campaigns.
- Pros: Highly data-driven, extensive experience across various industries, strong focus on client results, transparent reporting.
- Cons: Can be expensive for small businesses, not specialized in niche Islamic marketing but adaptable.
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- Key Features: Specializes in PPC, paid social, and SEO. emphasizes performance-based marketing. offers audits and consultations.
- Average Price: Custom quotes based on campaign scope. generally in the range of $1,000 – $10,000+ per month.
- Pros: Strong focus on ad campaign optimization, high client retention rate, data-backed strategies.
- Cons: Less emphasis on broader digital strategy beyond paid channels, not inherently focused on Islamic ethics but manageable.
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- Key Features: Full-service digital marketing agency. expertise in SEO, PPC, social media, email, and content marketing. strong thought leadership in the industry.
- Average Price: Varies widely by service package. typically $2,000 – $15,000+ per month.
- Pros: Award-winning agency, strong industry reputation, detailed strategic planning, wide range of services.
- Cons: Premium pricing, may be overkill for very small businesses.
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- Key Features: Full-service digital marketing agency. offers web design, SEO, social media, PPC, and reputation management. provides custom strategies.
- Average Price: Project-based and retainer models. generally competitive, starting from $1,000/month for specialized services.
- Pros: Diverse service offerings, good client support, transparent reporting, flexible packages.
- Cons: Service quality can vary based on project manager assigned.
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- Key Features: Specializes in B2B digital marketing. strong in SEO, PPC, and content marketing. provides detailed lead tracking and reporting.
- Average Price: Custom quotes, typically mid-range to high-end, depending on scope.
- Pros: Expertise in lead generation, strong analytics, proven track record with B2B clients.
- Cons: Less focus on direct-to-consumer D2C brands, not explicitly Islamic-focused but adaptable.
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- Key Features: Award-winning agency. offers web design, SEO, PPC, and social media. focuses on measurable results.
- Average Price: Flexible pricing models. often more accessible for small to mid-sized businesses, starting from a few hundred dollars for basic services.
- Pros: Good value for money, strong client testimonials, broad service offerings.
- Cons: May not have the same depth of expertise as larger, more specialized agencies in highly complex campaigns.
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- Key Features: While primarily a software suite, SEMRush offers agency solutions and resources that can help businesses manage their digital marketing in-house or find reputable agencies. Their tools provide robust data for SEO, PPC, content, and competitive research.
- Average Price: Software subscriptions range from $129.95/month to $499.95/month for agency-level features. Agency services found through their network would be separate.
- Pros: Empowers in-house teams with powerful data, helps identify reliable agencies through their partner program, promotes ethical practices through data-driven decisions.
- Cons: Not a direct agency service, requires internal expertise to leverage the tools effectively, finding the right agency through their network still requires due diligence.
Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.
IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.
Shardait.com Review & First Look
When you first land on Shardait.com, the immediate impression is that of a standard digital marketing agency website.
The homepage clearly states its core business: “Best and leading Digital Marketing Agency and Google Partner Nepal.” This claim, coupled with the mention of being a “Google Partner,” is a positive sign, as the Google Partner badge typically requires an agency to meet certain performance and certification criteria.
The navigation bar is straightforward, offering links to “Digital Management,” “Digital Marketing,” “About Us,” “Our Services,” “Portfolio,” and “Contact Us.”
The site structure quickly guides visitors to understand the services offered.
However, a deeper dive reveals a lack of the detailed transparency that a seasoned business owner in the US might expect. Adwords.com Review
For instance, while services are listed, there’s no immediate insight into the methodology beyond broad categories.
The language is clear and professional, though it primarily targets a local Nepalese audience, as suggested by the client testimonials.
Initial Impressions and User Experience
The website’s design is clean and responsive, making it accessible on various devices.
The layout is intuitive, with clear calls to action like “Learn More.” However, the sheer volume of “Learn More” buttons scattered across the page without immediate context can be a bit overwhelming.
From a user experience standpoint, the site prioritizes listing services over demonstrating value through in-depth case studies or comprehensive explanations of their process. Amirantivirus.com Review
Key Observations:
- Hero Section: Prominently displays “HERO YOUR BRAND” and “Best and leading Digital Marketing Agency and Google Partner Nepal,” establishing their core identity.
- Navigation: Simple and easy to understand.
- Visuals: Professional, but not particularly innovative or groundbreaking.
- Speed: Loads relatively quickly, which is crucial for user retention.
Google Partner Status
The “Google Partner” designation is a significant trust signal.
This means the agency has Google Ads certified professionals, maintains a healthy spend across managed accounts, and delivers solid client performance.
While specific performance metrics are not publicly displayed on Shardait.com, the badge itself implies a certain level of competency and adherence to Google’s best practices.
For businesses considering paid advertising, this is a positive indicator. Web2fast.com Review
Benefits of a Google Partner:
- Certified Expertise: Staff trained and certified in Google Ads.
- Performance: Meets Google’s standards for campaign performance.
- Access: Access to Google support and beta features.
- Accountability: Subject to Google’s ongoing review.
Services Overview
Shardait.com lists a broad spectrum of digital marketing services, indicating a full-service agency approach.
This includes both foundational digital management services and specific marketing channels.
This breadth can be appealing to businesses looking for a single partner to manage their online presence.
Categorization of Services: Lilibiachi.com Review
- Digital Media Management & Marketing Management: Encompasses social media management, branding, creative designs, content creation, monitoring, and competitor analysis.
- Website Management & Corporate Blogging: Essential for maintaining an online presence.
- Paid Advertising: Facebook/Instagram Ads, Google Ads SEM, Facebook Event Boost, Page Likes Boost, Traffic Ads, Dynamic Search Ads, Display Ads, Mobile Application ADS, YouTube ADS.
- Organic Channels: Search Engine Optimization SEO, Email Marketing, SMS Marketing.
Shardait.com Features
Shardait.com, as a digital marketing agency, offers a suite of features designed to help businesses establish and enhance their online presence.
These features can be broadly categorized into social media management, paid advertising, and organic marketing efforts.
The core value proposition revolves around managing a brand’s digital footprint and driving specific marketing objectives.
Social Media Management and Branding
One of the prominent features highlighted is their social Media Management.
Shardait.com claims to provide services that cover content creation, community engagement, and performance monitoring. Anandcontrol.com Review
Key Aspects of Social Media Management:
- Engaging Content: Creation of posts, images, and videos designed to capture audience attention.
- Inquiry Management System: A system to handle incoming queries from social media, suggesting a focus on lead capture and customer service integration.
- Monitoring & Monthly Reporting: Essential for tracking performance and demonstrating ROI. Without specific reporting examples, it’s hard to gauge the depth.
- Branding Ideas: This suggests they assist with developing a consistent brand identity across digital platforms.
Paid Advertising Capabilities
The website details a comprehensive list of paid advertising services across major platforms.
This is a critical offering for businesses looking for immediate visibility and targeted reach.
Their emphasis on various ad types suggests a tailored approach to different business objectives.
Types of Paid Ads Offered: Vapage.com Review
- Facebook/Instagram Ads: Covers a wide range of objectives like brand awareness, engagement, lead generation, and conversions.
- Google Ad / SEM Search Engine Marketing: Implies management of search, display, and possibly shopping campaigns.
- YouTube Ads: Video advertising, increasingly important for brand storytelling and engagement.
- Mobile Application ADS: Targeting users for app installs and engagement.
Focus on ROI and KPIs:
The mention of “KPI & ROI” Key Performance Indicators & Return on Investment is vital.
While they state this focus, the site lacks specific examples or methodologies on how they track and report these metrics.
For a business, understanding how an agency measures success is paramount.
Search Engine Optimization SEO and Content
SEO is a fundamental service for long-term organic growth. Digitalmaas.com Review
Shardait.com lists it as a core offering, alongside corporate blogging.
Effective SEO requires deep technical knowledge, continuous monitoring, and strategic content creation.
SEO Services:
- On-page Optimization: Likely involves optimizing website content, meta descriptions, and headers.
- Off-page SEO: Might include backlink building, although this is not explicitly detailed.
- Technical SEO: Addressing website structure, speed, and mobile-friendliness.
- Corporate Blogging: Implies content strategy and creation to drive organic traffic and establish authority.
The website links to external tools like Seo Site Checkup and Domain Status, which are generic online utilities, not direct indicators of their internal SEO expertise or proprietary tools.
This might suggest they use common publicly available tools rather than advanced, agency-grade software. Compulock.com Review
Shardait.com Pros & Cons
When evaluating any service, a balanced perspective is crucial.
For Shardait.com, while there are definite positives, particularly for businesses within its geographical focus, there are also areas that could be improved to meet broader international standards of transparency and detailed reporting.
Pros
- Google Partner Status: This is a strong indicator of competence in Google Ads. It signifies that the agency has certified professionals and meets performance standards set by Google. For businesses looking for reliable paid advertising management, this provides a baseline level of trust. According to Google, only about 10-15% of agencies globally achieve Google Partner status, indicating a certain level of expertise.
- Diverse Service Offerings: Shardait.com provides a comprehensive suite of digital marketing services, including social media management, various types of paid advertising Facebook, Google, YouTube, SEO, email marketing, and SMS marketing. This “one-stop-shop” approach can be convenient for businesses that prefer to consolidate their digital marketing efforts with a single agency.
- Client Testimonials: The presence of client testimonials, complete with names and company affiliations e.g., United Cement, IERIN, Kangaroo Education Foundation, adds a layer of credibility. These testimonials suggest a history of successful partnerships within Nepal.
- Clear Contact Information: The website provides multiple contact channels, including phone numbers, email, and a physical address in Kathmandu, Nepal. This accessibility is important for client communication and indicates a legitimate business presence.
- Privacy Policy Available: A privacy policy is present on the website, which is a good practice for data protection and transparency regarding how user data is handled. This is an essential legal and ethical requirement for any professional website.
Cons
- Lack of Transparent Pricing: A significant drawback is the complete absence of any pricing information or even an indication of service packages. Most reputable agencies, especially those targeting an international clientele, provide either specific pricing tiers, estimated ranges, or a clear process for obtaining a detailed quote. This lack of transparency can be a barrier for potential clients trying to budget or compare services.
- Insufficient Case Studies/Quantifiable Results: While testimonials are provided, they are largely qualitative. There’s a notable absence of detailed case studies that outline specific challenges, strategies implemented, and quantifiable results e.g., “Increased organic traffic by 200%,” “Reduced CPA by 30%”. For businesses seeking a strong ROI, concrete data is often more persuasive than general praise.
- Limited Global Appeal/Focus: The website’s language, client testimonials, and explicit mention of “Nepal” suggest a primary focus on the Nepalese market. While this is not inherently a “con” for their target audience, it might limit their appeal or perceived relevance for businesses in the US or other international markets.
- Generic “Learn More” Calls to Action: Many sections feature “Learn More” buttons that lead to pages with only slightly more detail than the homepage. This can lead to a frustrating user experience, as visitors might expect more in-depth content or examples of work after clicking.
- Absence of Team Information/Bios: The website does not feature information about the key team members, their expertise, or their professional backgrounds. For a service-based business like a digital marketing agency, showcasing the talent behind the operations builds trust and confidence in their capabilities. Knowing who you’d be working with is often a significant factor in agency selection.
- No Clear Service Level Agreements SLAs: There’s no mention of typical response times, reporting frequency, or other elements that would typically be included in Service Level Agreements. These details are crucial for managing client expectations and ensuring service quality.
Shardait.com Alternatives
Given the review of Shardait.com, especially its local focus and lack of detailed transparency on processes and pricing for a global audience, exploring alternatives is a prudent step for businesses seeking digital marketing services.
The alternatives provided here are established agencies known for their professionalism, transparent reporting, and ability to serve a broader market.
While none are exclusively “Islamic” in their marketing, their ethical conduct generally aligns with permissible business practices, and clients can ensure the specific content promoted aligns with Islamic guidelines. Selldvdsonline.com Review
Why Consider Alternatives?
- Transparency: Many established agencies offer more transparent pricing models or detailed proposal processes.
- Global Reach: Agencies with a broader focus are better equipped to handle diverse markets and regulations.
- Proven Track Record: Access to in-depth case studies and quantifiable results.
- Specialization: Ability to find agencies with deep expertise in specific niches or industries.
- Team Expertise: Information about key personnel and their professional backgrounds.
Leading Ethical Digital Marketing Agencies
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- Focus: Full-service digital marketing web design, SEO, PPC, social media.
- Why it’s a good alternative: Award-winning agency with a strong focus on measurable results. They are known for working with businesses of all sizes and having clear processes. Their transparency in showcasing client results and testimonials is significantly more detailed than Shardait.com.
- Ethical Consideration: Services are inherently permissible. Clients can ensure campaign content aligns with Islamic ethics.
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Focus: Comprehensive digital marketing services with a strong emphasis on ROI tracking.
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Why it’s a good alternative: WebFX is a large, highly data-driven agency with extensive resources, a wide range of services, and a track record of delivering substantial returns for clients. Their transparency in reporting and client success stories is a major differentiator.
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Ethical Consideration: A reputable agency that adheres to standard business ethics. Campaign specifics can be directed by the client to be Shariah-compliant. Viperdesign.net Review
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Focus: Full-service digital marketing, known for thought leadership and strategic approach.
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Why it’s a good alternative: This agency has a strong reputation in the industry, offers a broad array of services, and is known for its strategic planning and detailed execution. They publish extensive resources and case studies, offering a clearer picture of their capabilities.
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Ethical Consideration: Professional and established, allowing clients to set ethical boundaries for marketing content.
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Focus: Integrated digital marketing solutions including web design, SEO, PPC, and social media.
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Why it’s a good alternative: Thrive is known for its comprehensive approach and client-centric service. They have a global presence and provide transparent reporting, making them a reliable choice for businesses seeking a partner with a broader reach and proven methodology. Leicestercarkeys.com Review
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Ethical Consideration: As a service provider, the ethical responsibility of the content marketed falls on the client, which can be ensured by the client.
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- Focus: Specializes in PPC management Google Ads and Facebook Ads.
- Why it’s a good alternative: If your primary need is paid advertising, WordStream offers highly specialized managed services. They are experts in maximizing ad spend efficiency and provide detailed reporting on campaign performance. Their focus on data and ROI is strong.
- Ethical Consideration: PPC campaigns are tools. their ethical use is determined by the client’s products and marketing messages.
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Metric Theory Acquired by Tinuiti
- Focus: Performance marketing, including paid search, social, and display.
- Why it’s a good alternative: Now part of Tinuiti, one of the largest independent performance marketing agencies, they offer deep expertise in driving measurable results through paid channels. They are known for their advanced strategies and data-driven approach.
- Ethical Consideration: As with other agencies, the permissibility of content is ultimately managed by the client.
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BrightEdge Content & SEO Platform
- Focus: Enterprise SEO and content performance.
- Why it’s a good alternative: While primarily a software platform, many top agencies and large corporations use BrightEdge for their SEO and content marketing. If you are looking to work with an agency that uses cutting-edge tools for content performance, inquire if they leverage platforms like BrightEdge. This signifies a commitment to advanced, data-driven organic strategies.
- Ethical Consideration: A neutral technology platform. its application for content marketing is ethical as long as the content itself is permissible.
How to Cancel Shardait.com Subscription
Given that Shardait.com is a service-based digital marketing agency, the concept of “subscription” likely refers to ongoing service agreements or retainers. Hunteredcourse.com Review
Unlike a typical SaaS product with a self-service cancellation button, canceling services with an agency usually involves a more direct communication process, often outlined in a service contract.
Since the Shardait.com website does not provide a public client portal or direct online cancellation option, the process would certainly involve direct contact.
Understanding Service Agreements
Before attempting to cancel, it is paramount to review the service agreement or contract you signed with Shardait.com.
This document should outline the terms of the engagement, including:
- Contract Length: Is it a month-to-month agreement, a 3-month, 6-month, or annual contract?
- Notice Period: Most agencies require a notice period e.g., 30, 60, or 90 days for cancellation to allow for a smooth transition and final billing.
- Early Termination Clauses: Are there penalties for canceling before the contract term ends?
- Data Handover: What is the process for receiving your data, assets, and account access e.g., Google Ads, Facebook Ads account ownership?
Without this information, any cancellation attempt might incur unexpected costs or issues. Join.tl Review
For instance, a common industry standard for monthly retainers is a 30-day written notice.
Step-by-Step Cancellation Process
Based on industry best practices for agency services, and without specific details from Shardait.com’s website, the following steps would generally apply:
- Locate Your Service Agreement: This is the most crucial first step. Find the contract or proposal you signed with Shardait.com. This document holds the key to the official cancellation procedure.
- Identify the Cancellation Clause: Look for sections related to “Termination,” “Cancellation,” “Notice,” or “Contract End.” Pay close attention to required notice periods and any penalties.
- Draft a Formal Written Notice: Even if not explicitly stated, always provide written notice. This creates a clear record.
- Include: Your company name, contact person, the services you wish to cancel, the effective date of cancellation adhering to the notice period, and a clear statement of your intent to terminate the agreement.
- Optional: A brief reason for cancellation e.g., “strategic shift,” “budget reallocation” can be polite, but it’s not strictly necessary.
- Send the Notice to the Appropriate Contact:
- Email: Send the written notice to your primary contact person at Shardait.com e.g., account manager, project manager and cc [email protected] for official record. Request a read receipt or confirmation of receipt.
- Physical Mail Optional but Recommended for Legal Record: If the contract specifies, or for extra precaution, send a hard copy via registered mail to their official address Tripureshwor, Kathmandu, Nepal, requiring a signature for delivery confirmation.
- Follow Up: After sending the notice, follow up with a phone call to confirm receipt and discuss the next steps for winding down services, transferring assets, and final billing.
- Secure Your Assets: Ensure you have full administrative access to all your digital accounts Google Ads, Facebook Business Manager, Google Analytics, website CMS, domain registrar, etc. that Shardait.com might have managed. Request a full data export if needed.
Contact Information for Shardait.com:
- Email: [email protected]
- Phone: 977-98010167196, 9808042707, 01-4249124, 01-4249128, 01-4249019
- Address: Sharda I.T. Service Pvt. Ltd, Tripureshwor, Kathmandu, Nepal.
It’s critical to maintain professional communication throughout this process and to adhere strictly to the terms of your contract to avoid potential disputes.
Shardait.com Pricing
The Shardait.com website, based on the provided homepage text, does not disclose any specific pricing information for its digital marketing services. This is a common practice for many agencies, particularly those offering custom solutions rather than standardized packages. However, for potential clients, especially those used to more transparent pricing models in other regions like the US, this lack of information can be a significant hurdle in the decision-making process. Alchemystudy.com Review
Typical Agency Pricing Models
Digital marketing agencies generally employ a few common pricing models:
- Retainer-Based: This is the most prevalent model, where a client pays a fixed monthly fee for a set scope of services. The fee varies based on the complexity, time commitment, and number of services provided.
- Example: $X per month for SEO, content marketing, and social media management.
- Project-Based: For one-off initiatives like website design, a specific ad campaign launch, or a content audit, agencies might charge a flat fee for the entire project.
- Example: $Y for a new website design, or $Z for a 3-month ad campaign setup.
- Performance-Based: Less common for full-service agencies, but some might tie a portion of their fee to specific results e.g., a percentage of ad spend, a commission on leads generated, or a bonus for achieving certain KPIs.
- Example: 10% of ad spend managed, or $W per qualified lead.
- Hourly Rate: Some agencies might charge an hourly rate for specific tasks or consultations, particularly for smaller projects or ad-hoc work.
- Example: $A per hour for consulting.
Why Agencies Don’t Publicly Display Pricing
There are several reasons why an agency like Shardait.com might opt not to list prices on their website:
- Customization: Digital marketing services are often highly customized to a client’s specific needs, industry, competition, and goals. A one-size-fits-all price might not accurately reflect the effort required.
- Value-Based Pricing: Agencies often prefer to price based on the perceived value they deliver ROI rather than just the cost of their time. This requires a consultation to understand the potential impact.
- Competitive Reasons: Agencies might avoid public pricing to prevent competitors from undercutting them or to maintain flexibility in negotiations.
- Market Fluctuations: Pricing for services can vary based on market demand, economic conditions, and internal operational costs.
How to Obtain Pricing from Shardait.com
To get a quote from Shardait.com, a potential client would need to engage directly with their sales or client service team. This typically involves:
- Initial Contact: Reaching out via phone or email [email protected] to express interest.
- Discovery Call/Meeting: The agency will likely schedule a meeting to understand the client’s business, marketing goals, target audience, budget, and current challenges. This is where the agency gathers information to formulate a proposal.
- Proposal Submission: Based on the discovery, the agency will prepare a customized proposal outlining the recommended services, expected outcomes, and the associated costs.
For businesses considering Shardait.com, it is advisable to prepare a clear brief of their needs before reaching out to ensure they receive an accurate and relevant proposal.
Be ready to discuss your budget range, even if it’s broad, as this can help the agency tailor its recommendations. Bestfreegraphics.weebly.com Review
Shardait.com vs. Competitors
When evaluating Shardait.com against its competitors, particularly those operating in more mature digital marketing markets like the United States, several distinctions emerge.
While Shardait.com appears to be a capable local agency, its positioning and transparency differ significantly from globally recognized or US-based digital marketing firms.
Shardait.com’s Positioning
Shardait.com explicitly states its focus as “Google Partner Nepal,” indicating a strong local market emphasis.
This local expertise can be a significant advantage for businesses operating within Nepal, as they would have a better understanding of the local market dynamics, cultural nuances, and consumer behavior.
Their client testimonials are from Nepalese entities, further reinforcing this local presence.
Key aspects of Shardait.com’s positioning:
- Geographic Focus: Primarily Nepal.
- Service Breadth: Offers a wide range of services, aiming to be a full-service provider.
- Google Partner: A notable certification that adds credibility.
- Testimonial-driven: Relies on client reviews as a trust signal.
How Shardait.com Compares to US-Based Agencies
US-based digital marketing agencies, or those with a strong international presence, often operate with different standards regarding transparency, specialization, and process documentation.
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Transparency in Pricing and Process:
- Shardait.com: Lacks public pricing and detailed process breakdowns. Clients need to initiate contact for quotes.
- US Competitors e.g., WebFX, Ignite Visibility: Many top-tier US agencies, while still requiring custom quotes for complex projects, often provide baseline pricing, service packages, or at least a clear framework of how costs are determined. They also tend to publish extensive information about their methodologies, strategic frameworks, and reporting processes. This level of transparency helps clients understand what they are paying for and what results to expect.
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Case Studies and Quantifiable ROI:
- Shardait.com: Provides qualitative testimonials.
- US Competitors: Regularly publish in-depth case studies that detail challenges, strategies, specific tactics, and most importantly, quantifiable results. These might include percentage increases in traffic, lead volume, conversion rates, and return on ad spend ROAS, often accompanied by data visualizations. This is a critical differentiator for businesses seeking data-backed assurance.
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Specialization vs. Full Service:
- Shardait.com: Positions itself as a full-service agency covering a broad spectrum of digital marketing.
- US Competitors: While many offer full services, there’s also a strong trend toward hyper-specialization e.g., agencies focused purely on B2B SaaS SEO, or e-commerce PPC, or healthcare content marketing. This specialization often leads to deeper expertise and more tailored strategies for niche industries.
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Thought Leadership and Public Resources:
- Shardait.com: Has a blog but doesn’t prominently feature extensive industry research or thought leadership content on its homepage beyond basic updates.
- US Competitors: Top agencies often invest heavily in content marketing, publishing whitepapers, industry reports, webinars, and detailed guides. This positions them as experts and provides value to potential clients even before engagement. Websites like Search Engine Journal or Marketing Land frequently feature insights from leading agencies.
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Team Profiles and Company Culture:
- Shardait.com: Does not feature team member bios or extensive information about its company culture on the homepage.
- US Competitors: Commonly highlight their team’s expertise, individual certifications, and company values. This builds trust by showing the human element behind the services and demonstrating the depth of their collective knowledge.
In essence, while Shardait.com is likely effective for its target local market, a global business seeking a digital marketing partner might find the transparency, detailed performance data, and specialized expertise offered by leading US-based agencies more aligned with their expectations and due diligence requirements.
Ethical Considerations in Digital Marketing
For any business, especially one that adheres to Islamic principles, the ethical implications of digital marketing are paramount. While the services offered by Shardait.com—like SEO, social media management, and paid advertising—are inherently permissible, the content being marketed and the methods used must be carefully scrutinized to ensure they align with Islamic ethics.
Permissible Services Halal
The core functions of digital marketing, such as increasing visibility, driving traffic, and generating leads for legitimate products and services, are entirely permissible. These tools can be used to promote:
- Halal Products and Services: Businesses selling permissible goods e.g., modest fashion, halal food, educational services, permissible technology, ethical investments.
- Beneficial Content: Spreading knowledge, promoting social good, or informing the public about valuable initiatives.
- Ethical Businesses: Companies that operate with integrity, fairness, and transparency in their dealings.
Examples of Halal Marketing Applications:
- Promoting educational courses.
- Advertising Islamic books or resources.
- Marketing halal food products.
- Building brand awareness for ethical finance companies that avoid riba.
- Generating leads for permissible real estate or e-commerce ventures.
Impermissible Marketing Content and Practices Haram
The true ethical challenge arises when digital marketing is used to promote products, services, or behaviors that are forbidden in Islam. A Muslim business engaging an agency must ensure strict guidelines are in place to prevent the promotion of any haram content.
Categories of Forbidden Marketing Content:
- Intoxicants: Advertising or promoting alcohol, cannabis, recreational drugs, or any substances that intoxicate or harm. This includes related accessories or venues.
- Gambling and Speculation: Promoting casinos, lottery tickets, betting platforms, or financial products based purely on speculation gharar or interest riba.
- Immoral Behavior: Marketing content that promotes indecency, promiscuity, pornography, dating services that encourage illicit relationships, or any content that normalizes forbidden sexual acts e.g., LGBTQ+ lifestyle promotion.
- Podcast and Entertainment Contentious: While podcast itself is a nuanced topic, promoting entertainment that features explicit podcast, revealing attire, or immoral themes should be avoided. This also extends to movies and shows that depict haram content.
- Riba Interest-Based Transactions: Advertising or promoting interest-based loans, credit cards, conventional insurance schemes, or any financial product where riba is a core component.
- Idol Worship/Polytheism: Marketing products or services related to idolatry, astrology, fortune-telling, black magic, or any form of polytheistic belief.
- Non-Halal Food/Pork: Promoting the consumption of pork or other non-halal meat/food products.
- Scams and Fraud: Any marketing that involves deceptive practices, misrepresentation, or financial fraud is strictly forbidden. This includes misleading health claims, “get-rich-quick” schemes, or phishing scams.
Due Diligence for a Muslim Business:
When selecting a digital marketing agency, it is crucial for a Muslim business to:
- Explicitly State Ethical Guidelines: Communicate clearly and in writing the types of content and products that cannot be promoted.
- Review All Campaign Content: Before launch, meticulously review all ad copy, visuals, landing pages, and social media posts to ensure they comply with Islamic principles.
- Monitor Ongoing Campaigns: Regularly check live campaigns to ensure they haven’t veered off course.
- Choose Agencies Carefully: While Shardait.com offers permissible services, a client must be proactive in setting and enforcing ethical boundaries for their campaigns. It is recommended to choose agencies with a strong reputation for ethical conduct and a willingness to adhere to specific client requirements.
The responsibility ultimately lies with the business owner to ensure that their marketing efforts, even when outsourced, remain within the boundaries of permissible conduct.
FAQ
What is Shardait.com?
Shardait.com is a digital marketing agency based in Kathmandu, Nepal, specializing in services such as social media management, search engine optimization SEO, paid advertising Google Ads, Facebook Ads, website management, and email marketing.
Is Shardait.com a Google Partner?
Yes, Shardait.com states on its homepage that it is a Google Partner, which indicates that the agency has certified professionals in Google Ads and meets certain performance standards set by Google.
What services does Shardait.com offer?
Shardait.com offers a range of services including Digital Media Management, Social Media Management, Branding Ideas, Creative Designs, Engaging Content, Monitoring & Monthly Reporting, Competitor Analysis, Inquiry Management System, Website Management, Corporate Blogging, Facebook/Instagram Ads, Google Ad / SEM, Facebook Event Boost, Facebook Page Likes Boost, Facebook Traffic Ads, Dynamic Search Ads, Display Ads, Mobile Application ADS, Youtube ADS, Search Engine Optimization, Email Marketing, and SMS Marketing.
Does Shardait.com provide pricing information on its website?
No, Shardait.com does not publicly display any pricing information for its services on its website.
Potential clients would need to contact the agency directly for a custom quote.
Does Shardait.com offer a free trial for its services?
Based on the website’s content, there is no mention of a free trial for any of Shardait.com’s digital marketing services.
Agencies typically provide consultations rather than free trials for their ongoing services.
How can I contact Shardait.com?
You can contact Shardait.com via email at [email protected], by phone at 977-98010167196, 9808042707, 01-4249124, 01-4249128, 01-4249019, or by visiting their office in Tripureshwor, Kathmandu, Nepal.
Are there client testimonials on Shardait.com?
Yes, Shardait.com features client testimonials on its homepage from businesses like United Cement, IERIN, and Kangaroo Education Foundation, providing social proof of their work.
What are the main pros of using Shardait.com?
The main pros include its Google Partner status, diverse range of digital marketing services, presence of client testimonials, and clear contact information.
What are the main cons of using Shardait.com?
The main cons include a lack of transparent pricing, insufficient detailed case studies or quantifiable results, a primary focus on the Nepalese market which might limit global appeal, generic “Learn More” calls to action, and an absence of team information or bios.
Does Shardait.com offer SEO services?
Yes, Shardait.com lists Search Engine Optimization SEO as one of its core digital marketing services, aiming to improve website visibility in search engine results.
Does Shardait.com manage social media campaigns?
Yes, Shardait.com provides social media management services, including content creation, inquiry management, and performance monitoring for platforms like Facebook and Instagram.
Can Shardait.com help with Google Ads?
Yes, as a Google Partner, Shardait.com offers Google Ad SEM services, which include various types of Google advertising campaigns.
How do I cancel a service agreement with Shardait.com?
To cancel a service agreement with Shardait.com, you would typically need to review your contract for cancellation clauses, provide a formal written notice via email and potentially registered mail, and follow up to ensure a smooth transition of services and assets.
Are Shardait.com’s services ethical from an Islamic perspective?
The digital marketing services themselves SEO, social media, ads are generally permissible. However, the ethical standing for a Muslim business depends on the specific content and products being marketed. Clients must ensure the campaigns do not promote anything forbidden in Islam e.g., alcohol, gambling, immoral content, riba.
What kind of clients does Shardait.com typically work with?
Based on their testimonials, Shardait.com appears to work with a range of businesses in Nepal, including those in cement manufacturing, education, and various other sectors.
Does Shardait.com provide monthly reports on campaign performance?
Yes, the website mentions “Monitoring & Monthly Reporting” as part of its Digital Media Management services, indicating they provide performance updates to clients.
Does Shardait.com offer website design services?
While “Website Management” is listed, the homepage text doesn’t explicitly detail full-scale website design and development as a primary offering, though it might be part of broader “Digital Management.”
Is Shardait.com suitable for international businesses, particularly in the US?
Shardait.com’s primary focus and testimonials suggest it caters to the Nepalese market.
While it offers standard digital marketing services, businesses in the US might seek agencies with more extensive global experience, transparent pricing, and detailed case studies tailored to international standards.
What are some ethical alternatives to Shardait.com for digital marketing?
Ethical alternatives include established agencies like SmartSites, WebFX, Ignite Visibility, Thrive Agency, and specialized services like WordStream Managed Services, all of which offer professional services adaptable to ethical content guidelines.
Does Shardait.com provide information on its team members?
No, the Shardait.com website does not feature detailed information or bios about its team members or leadership on its homepage.
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