Wedesignmaps.co.uk Reviews

Based on checking the website wedesignmaps.co.uk, it appears to be a legitimate service specializing in creating and distributing bespoke, high-quality maps for various locations across the UK, primarily aimed at helping local businesses in tourist-centric areas advertise and get noticed.

They emphasize their role in “putting local businesses back on the map” by offering comprehensive advertising campaigns within their printed maps.

The platform claims significant annual map production and distribution, working with numerous Tourist Information Centers.

This review will delve into the various aspects of their services, from their core offerings to potential benefits and considerations for businesses looking to enhance their visibility through map advertising.

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IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.

WeDesignMaps.co.uk Review & First Look

WeDesignMaps.co.uk presents itself as a niche service provider focused entirely on geographical mapping and local business promotion within these maps.

Their primary offering revolves around designing, printing, and distributing detailed local maps that serve as advertising platforms for businesses.

The initial impression is that of a professional and specialized agency, clear in its mission to connect tourist-driven businesses with their target audience through traditional, tangible media.

Understanding Their Core Service

At its heart, WeDesignMaps.co.uk is about hyper-local advertising. They don’t just print maps. they create a dedicated space where businesses can directly market to tourists who are actively seeking local information. This differs significantly from broad digital advertising, focusing instead on a specific, captive audience. The service caters especially to businesses that thrive on foot traffic and direct engagement from visitors, such as hotels, B&B’s, campsites, local shops, and tourist attractions.

Target Audience and Niche Focus

Their clear focus on “businesses who thrive on tourism” highlights a very specific market segment. Mirrorsoflondon.co.uk Reviews

This specialization allows them to tailor their products and distribution channels effectively.

For example, by placing maps in Tourist Information Centres TICs, hotels, and key attractions, they ensure that the maps reach individuals who are already in a discovery mindset, looking for things to do, places to eat, and services to use.

This targeted approach can be a significant advantage for relevant businesses.

Website Navigation and Information Accessibility

The website itself is straightforward and easy to navigate.

Key sections like “What We Do,” “Our Work,” “Advertise,” and “Contact Us” are clearly laid out, providing a good user experience. Copart.com Reviews

While the site provides a good overview, deeper dives into specific data or detailed case studies beyond the listed examples might require direct engagement.

For a business considering their services, the directness of information is beneficial, but more granular insights would add further value.

WeDesignMaps.co.uk Features

WeDesignMaps.co.uk offers a specialized suite of services designed to maximize local business visibility through printed maps.

Their features are built around a comprehensive approach that includes design, advertising placement, and strategic distribution.

Bespoke Map Creation

One of their standout features is the creation of bespoke, high-quality maps. This isn’t about generic, off-the-shelf maps. Instead, they tailor each map to specific locations throughout the UK, ensuring accuracy and relevance for the area it covers. This bespoke approach allows them to highlight local landmarks, points of interest, and, crucially, the businesses that advertise with them. Starlitehomeimprovements.co.uk Reviews

• Custom Design: Maps are designed from scratch or heavily customized to fit the local geography and aesthetic.
• High-Quality Printing: Emphasis on durable, visually appealing prints that tourists will likely keep and use.
• Detailed Cartography: Inclusion of essential street names, attractions, and local amenities relevant to visitors.

Comprehensive Advertising Campaigns

Their core offering for businesses is the ability to run advertising campaigns within these bespoke maps. This is not just about placing a logo. it’s about integrated ad design and strategic placement within the map’s layout to catch the eye of potential customers.

• Tailor-Made Adverts: Their design team creates custom adverts that are “designed to catch the eye and create awareness.” This suggests they offer creative services to help businesses craft effective messages that resonate within the map format.
• Targeted Reach: By distributing maps in high-traffic tourist locations, they aim to connect businesses directly with their “ideal target market.” This contrasts with broad marketing efforts, focusing on individuals already in the vicinity and seeking local information.
• Variety of Ad Formats: While not explicitly detailed, the nature of map advertising typically includes various options like directory listings, sponsored points of interest, small ad boxes, or even larger dedicated sections. Businesses would need to inquire about the specific formats available and their respective costs.

Strategic Distribution Network

Perhaps one of the most critical features is their distribution network. A beautifully designed map is ineffective if it doesn’t reach the right hands. WeDesignMaps.co.uk boasts a “distribution team hand-pick the very best points for distribution.”

• Key Tourist Information Centres TICs: These are central hubs for tourists seeking guidance and resources, making them prime locations for map distribution. Examples mentioned include Bournemouth, St Ives, Newquay, Whitby, Bridlington, and Cambridge.
• Accommodation Providers: Hotels, B&B’s, and Campsites are crucial as they host the target audience directly. Providing maps at these locations ensures immediate access for newly arrived visitors.
• Other Key Tourist Attractions: Museums, galleries, historical sites, and other popular attractions are logical places where visitors would look for local information and navigation tools.
• High Volume Distribution: They claim to “successfully design and print more than 1,750,000 maps a year,” indicating a significant reach and operational capacity. This volume suggests widespread availability of their maps across various regions.

Design & Artwork Expertise

The website highlights the expertise of their design team in producing “tailor made adverts.” This implies that businesses don’t necessarily need to come with print-ready artwork.

• Experienced Designers: The team has “extensive experience” in creating effective print advertisements, specifically for the map medium.
• Focus on Awareness: Their goal is to “create awareness” and “catch the eye,” suggesting a focus on clarity and impact within the limited space of a map advertisement. This is crucial for stand-out.

Client Showcase and Testimonials

The “Our Work” section provides tangible examples of their maps, such as the Minehead Town Map, Burnham on Sea Tourist Information Map, and Alnwick, Craster & Dunston Area Map. While not explicit testimonials, these examples serve as a visual portfolio, demonstrating their quality and breadth of work. For a potential client, seeing actual maps produced provides confidence in their capabilities and the aesthetic quality of their work.

WeDesignMaps.co.uk Pros & Cons

Understanding the advantages and disadvantages of a service like WeDesignMaps.co.uk is crucial for any business considering their advertising solutions. Here’s a balanced look: Viptralux.com Reviews

Pros

WeDesignMaps.co.uk offers several compelling advantages, particularly for businesses deeply integrated with local tourism.

• Highly Targeted Advertising: One of the most significant benefits is the precision of their advertising. Maps are picked up by tourists actively seeking local information, ensuring that your advertisement reaches individuals who are already in discovery mode and geographically relevant. This reduces wasted ad spend compared to broader, less targeted campaigns.
• Tangible and Persistent Media: Unlike fleeting digital ads, a physical map can be kept, consulted multiple times, and even shared. Tourists often retain maps as souvenirs or practical guides for the duration of their trip, providing prolonged exposure for advertisers.
• Credibility and Trust: Maps distributed through official channels like Tourist Information Centres or reputable hotels often carry an implicit stamp of authority and trust. Being featured on such a map can lend credibility to a local business.
• Local SEO Complement: While not a digital service, map advertising complements local SEO efforts. When tourists use a physical map to discover a business, they may then search for it online for reviews, directions, or additional information, driving direct web traffic.
• Bespoke and High-Quality Production: The emphasis on “bespoke, high-quality maps” means businesses are associating themselves with a professional, well-produced product, which reflects positively on their brand image.
• Reach a Captive Audience: Tourists using maps are often decision-makers on the go. They are looking for immediate solutions for dining, activities, shopping, or services, making them a highly engaged audience segment.
• Support for Local Tourism: Advertising on these maps directly supports the local tourism ecosystem by providing valuable information to visitors, which can indirectly benefit all local businesses.

Cons

Despite its advantages, there are some limitations and considerations for businesses when evaluating WeDesignMaps.co.uk.

• Limited Reach Compared to Digital: While highly targeted, the overall reach of physical maps is inherently limited compared to the global or national reach of digital advertising platforms e.g., Google Ads, social media. Businesses aiming for broader brand awareness beyond local tourism might find this restrictive.
• Measurability Challenges: Tracking the direct ROI from map advertising can be difficult. Unlike digital campaigns that provide clicks, impressions, and conversion data, it’s harder to quantitatively measure how many customers visited your business specifically because of a map ad. Businesses might need to implement unique offers or “how did you hear about us?” questions to gauge effectiveness.
• Static Information: Once printed, the information on a map is static. Any changes to business hours, services, or special offers cannot be updated until the next print run, which could be months or even a year away. This lacks the flexibility of digital advertising.
• Dependence on Distribution Points: The effectiveness relies heavily on the distribution network. If maps are not prominently displayed or are quickly depleted at key locations, the advertising impact diminishes.
• Environmental Impact: For environmentally conscious businesses, the production of “1,750,000 maps a year” might raise concerns about paper consumption and sustainability, although specific details on their paper sourcing or recycling practices are not available on the website.
• Cost vs. Perceived Value: Without transparent pricing information, it’s challenging for businesses to assess the cost-effectiveness upfront. The value will depend on the unique business model, target audience, and the overall marketing budget. A small local cafe might find the cost prohibitive if their profit margins are thin, while a larger attraction might see it as a worthwhile investment.
• Competition within the Map: While the map puts businesses on “the map,” so to speak, you are still competing with other advertisers on the same map. Standing out requires a well-designed, compelling advertisement.

WeDesignMaps.co.uk Alternatives

When considering local advertising and reaching tourists, several alternatives exist beyond WeDesignMaps.co.uk, ranging from other print media to various digital strategies.

For businesses, a diversified marketing approach often yields the best results.

1. Local Tourism Websites & Apps

Many towns, cities, and regions have official Tourism Information websites and dedicated mobile applications. These platforms often feature business directories, events calendars, and attractions. Koodomobile.com Reviews

• Pros: Digital presence, often updated regularly, accessible globally before a visit, can include direct links to websites, booking forms, or contact details. Many offer tiered listing options, from free basic entries to paid premium placements.
• Cons: Can be crowded, requiring good SEO within the platform to stand out. Reliance on visitors actively seeking out and using these digital resources.
• Examples: Official council tourism sites e.g., VisitBritain, VisitScotland, regional tourist boards like Visit Cornwall, Visit Peak District, dedicated local tourism apps, Google Maps local business listings.

2. Local Newspapers & Magazines

Traditional print media still holds sway, particularly in local communities.

Many areas have free tourist-specific publications or local newspapers with strong community ties.

• Pros: Established readership, often picked up by locals and tourists alike, can offer various ad sizes and placements, often perceived as credible.
• Cons: Limited shelf life, often lower quality print than dedicated maps, less targeted than a map specific to navigation, can be more expensive for prime placements.
• Examples: Local weekly newspapers, free tourist guides found in hotel lobbies, regional lifestyle magazines.

3. Online Travel Agencies OTAs & Booking Platforms

For accommodation providers, restaurants, and tour operators, platforms like TripAdvisor, Booking.com, Expedia, and Airbnb are essential.

• Pros: Direct booking capabilities, global reach, review systems build trust, strong search engine visibility.
• Cons: High commission rates, intense competition, less control over customer relationships, reliance on third-party platforms.
• Examples: TripAdvisor, Booking.com, Airbnb, Expedia, OpenTable for restaurants, GetYourGuide for tours.

4. Social Media Marketing Local Focus

Leveraging platforms like Facebook, Instagram, and even TikTok with a local focus can be highly effective.

• Pros: Highly visual, excellent for engagement, precise targeting geographical, interests, real-time interaction, relatively low cost to start, can promote events and special offers.
• Cons: Requires consistent content creation, algorithms can limit organic reach, noise from other advertisers, potential for negative comments.
• Examples: Facebook local business pages, Instagram tourism hashtags, geo-targeted ads on Facebook/Instagram, community groups.

5. Google My Business GMB & Local SEO

Optimizing your Google My Business profile is paramount for local visibility. Mlbfanmerch.com Reviews

This free tool helps your business appear in local search results and on Google Maps.

• Pros: Free to use, high visibility in local search, integration with Google Maps for directions, customer reviews, direct call/website links, can be updated instantly.
• Cons: Requires ongoing management responding to reviews, updating info, competition for top rankings.
• Examples: Ensuring your business is listed correctly, regularly updating opening hours, posting photos, and actively requesting and responding to customer reviews.

6. Local Partnerships & Cross-Promotion

Collaborating with other local businesses, attractions, or events can create synergistic marketing opportunities.

• Pros: Cost-effective, builds community relationships, leverages existing customer bases, can create unique joint offers.
• Cons: Requires effort in building relationships, success depends on the partner’s reach and reputation.
• Examples: Hotels recommending local restaurants, attractions offering discounts with local shop receipts, joint advertising in a local visitor guide.

7. Direct Marketing & On-Site Promotion

Focusing on enhancing the customer experience on-site and encouraging word-of-mouth.

• Pros: Direct control over messaging, builds customer loyalty, cost-effective if done well.
• Cons: Limited initial reach, requires existing customer base to generate new leads.
• Examples: Eye-catching signage, flyers/brochures inside the business, loyalty programs, excellent customer service encouraging reviews.

For many businesses, combining a targeted service like WeDesignMaps.co.uk with a robust digital presence GMB, local SEO, social media and strategic local partnerships would likely be the most effective strategy to “get noticed” and “put back on the map.”

WeDesignMaps.co.uk Pricing

The WeDesignMaps.co.uk website does not provide any explicit pricing information for their advertising services. This is a common practice for B2B services that offer bespoke or tailored solutions, as pricing can vary significantly based on several factors. Wideplankflooring.com Reviews

Factors Influencing Pricing

Based on the nature of their service, the pricing for advertising with WeDesignMaps.co.uk would likely be determined by the following:

• Map Location and Popularity: Advertising on a map for a highly popular tourist destination e.g., St Ives, Newquay might command a higher price due to increased viewership and demand compared to a less frequented area.
• Advertisement Size and Placement:
  • Size: Larger advertisements or those with more detailed graphics e.g., a full ad box vs. a simple directory listing will typically be more expensive.
  • Placement: Premium spots on the map, such as prime positions near prominent landmarks, on the cover, or inside the front/back pages, would likely incur higher costs.
• Design & Artwork Services: If a business requires WeDesignMaps.co.uk’s design team to create the advert from scratch, this service might be bundled into the price or charged as an additional fee.
• Duration/Frequency: While maps are generally annual publications, there might be options for advertising across multiple editions or for a specific number of months if they have different map runs throughout the year.
• Inclusion in Multiple Maps: A business operating in several nearby tourist areas might get a discount for advertising on multiple maps.
• Tiered Packages: It’s common for such services to offer different advertising packages e.g., “Basic Listing,” “Standard Ad,” “Premium Placement” with varying features and corresponding price points.

How to Obtain Pricing Information

To get specific pricing details, businesses would need to:

1. Contact Them Directly: The website clearly prompts interested parties to “Contact Us” or “Find Out More” about advertising. This implies that direct communication is required to receive a quote.
2. Provide Business Details: When inquiring, be prepared to provide information about your business, its location, your target audience, and your advertising goals. This will help WeDesignMaps.co.uk provide a relevant and accurate quotation.
3. Request a Media Pack: Many advertising agencies provide a “media pack” or “rate card” that outlines all their advertising options, sizes, placements, and corresponding prices. Businesses should request this when contacting them.

Considerations for Budgeting

Since pricing isn’t transparent, businesses should factor this into their marketing budget planning:

• ROI Estimation: Before committing, try to estimate the potential return on investment. This might involve projecting how many new customers you’d need to gain through the map advertising to justify the cost.
• Comparison Shopping: Obtain quotes from WeDesignMaps.co.uk and compare them with alternative local advertising options e.g., local newspaper ads, digital tourism site listings to ensure you’re getting competitive value.
• Value Proposition: Evaluate the perceived value. While the cost might be higher than some digital alternatives, the highly targeted, tangible nature of map advertising might justify the expense for certain businesses that rely heavily on tourist footfall.

In summary, interested businesses should directly contact WeDesignMaps.co.uk via their website’s inquiry forms or contact details to receive a personalized quote and understand the full scope of their advertising packages.

How to Cancel WeDesignMaps.co.uk Subscription Advertising Campaign

WeDesignMaps.co.uk doesn’t appear to offer a traditional “subscription” model in the sense of a recurring monthly payment for a digital service. Instead, their service seems to operate on an advertising campaign basis, likely involving a one-off payment or a payment plan tied to a specific map edition or advertising period. Therefore, cancelling would pertain to not renewing an advertising agreement or terminating an existing, active campaign. Thefloweryard.co.uk Reviews

Understanding the Advertising Agreement

When a business advertises with WeDesignMaps.co.uk, they would enter into a formal agreement or contract.

This contract would outline the terms of the advertising, including:

• Duration: The period for which the advertisement will run e.g., for a specific map edition, typically annual.
• Cost: The agreed-upon fee for the advertising space and design services.
• Payment Schedule: How and when payments are due.
• Cancellation Clauses: Any terms regarding early termination or non-renewal.

Steps to Cancel/Not Renew an Advertising Campaign

Since the website does not provide a self-service cancellation portal, any cancellation or non-renewal process would involve direct communication.

1. Review Your Contract/Agreement:

   • Crucial First Step: Before taking any action, meticulously review the contract or agreement you signed with WeDesignMaps.co.uk. Look for clauses related to “termination,” “cancellation,” “notice period,” or “renewal.”
   • Notice Period: Most advertising contracts, especially for print media, require a specific notice period e.g., 30, 60, or 90 days before the end of the advertising term if you do not wish to renew. Missing this deadline could result in automatic renewal or liability for future costs.
   • Early Termination Fees: Check if there are any penalties or fees for cancelling an advertising campaign before its agreed-upon term concludes.

2. Contact WeDesignMaps.co.uk Directly: Aligma.nl Reviews

   • Primary Method: The only way to initiate a cancellation or express non-renewal is to contact their team directly.
   • Preferred Channels: Look for their contact information on the “Contact Us” page of their website. This typically includes:
     • Phone Number: For immediate discussion.
     • Email Address: For written communication, which is advisable for documentation.
     • Contact Form: On their website.
   • Request Confirmation: Always request written confirmation of your cancellation or non-renewal from WeDesignMaps.co.uk. This serves as your proof.
3. Provide Necessary Information:

   • When contacting them, be prepared to provide your business name, the map locations you are advertising on, and any account or reference numbers related to your advertising agreement.
   • Clearly state your intention: “I wish to cancel my current advertising agreement and do not wish to renew for future map editions.” or “I wish to terminate my advertising campaign prematurely as per the terms of our agreement.”

4. Confirm Financial Obligations:

   • Ensure you understand any outstanding financial obligations. If you are cancelling mid-term, you might still be liable for the full cost of the agreed-upon advertising period, or a prorated amount as per your contract.

What if There’s No Formal Contract?

While unlikely for a professional service, if an advertising agreement was made informally without a written contract, cancellation would still require direct communication.

In such cases, prompt notification of your intention to cease advertising, ideally in writing email, would be necessary to avoid future billing or misunderstandings.

In essence, managing your advertising with WeDesignMaps.co.uk is a contractual relationship. Snikt.co.uk Reviews

The key to cancellation or non-renewal lies in understanding your specific agreement and communicating clearly and formally with their team within the stipulated notice periods.

WeDesignMaps.co.uk vs. Other Advertising Methods

When a local business decides to allocate its marketing budget, it faces a multitude of choices.

Comparing WeDesignMaps.co.uk to other prevalent advertising methods highlights its unique value proposition and potential limitations.

WeDesignMaps.co.uk Physical Map Advertising

Strengths:

• Hyper-Targeted: Reaches tourists actively seeking local information, often upon arrival or during their stay.
• Tangible & Persistent: A physical map can be kept, referred to repeatedly, and offers longer exposure than fleeting digital ads.
• Credibility: Distribution through Tourist Information Centres and reputable accommodations lends authority.
• Low Digital Noise: Offers a break from digital screen fatigue. a physical medium can be more engaging for some.
• Complements Digital: Can drive offline discovery, leading to subsequent online searches for more info.

Weaknesses: Endoftenancylondon.cleaning Reviews

• Limited Measurability: Difficult to track direct ROI without specific internal tracking methods.
• Static Information: Cannot be updated quickly. changes to business details or offers require reprinting.
• Geographic Confinement: Strictly limited to the specific areas the maps cover.
• Dependence on Distribution: Effectiveness relies on the consistent and prominent placement of maps.
• Potentially Higher Cost Per Impression: While targeted, the cost for a single impression might be higher than some mass digital campaigns.

Comparison with Key Advertising Methods:

1. Vs. Google My Business GMB & Local SEO

• WeDesignMaps.co.uk: Offline discovery, tangible, reaches immediate visitors.
• GMB/Local SEO: Online discovery, digital, reaches individuals searching on their phones before or during their visit, includes reviews, directions, direct calls.
• Synergy: These two are highly complementary. A tourist discovers a business on a map, then searches for it on GMB for reviews and navigation. Recommendation: Utilize both for maximum local visibility.

2. Vs. Social Media Advertising e.g., Facebook/Instagram Ads

• WeDesignMaps.co.uk: Passive reception by interested tourists, one-way information flow advertisement.
• Social Media Ads: Active engagement, highly customizable targeting demographics, interests, location, real-time interaction, dynamic content videos, stories.
• Divergence: Social media is better for brand building, engagement, and dynamic promotions. maps are better for direct, in-the-moment discovery for ready-to-act tourists. Recommendation: Social media is excellent for broader brand awareness and remarketing, while maps are for direct conversion of on-site visitors.

3. Vs. Online Travel Agencies OTAs & Booking Platforms

• WeDesignMaps.co.uk: Primarily an awareness and discovery tool, drives footfall.
• OTAs: Direct booking platforms, focus on transactions, wide reach but often come with high commissions.
• Divergence: OTAs are for direct conversions/bookings, while maps are for generating leads and physical visits. Recommendation: OTAs are essential for accommodation/tour businesses, but maps can help drive direct bookings by increasing brand recognition and encouraging direct website visits from map users.

4. Vs. Local Newspaper/Magazine Ads

• WeDesignMaps.co.uk: Highly specialized for tourism, navigation-focused, generally higher print quality for longevity.
• Local Print Ads: Broader local audience residents + tourists, diverse content news, features, often lower print quality for newspapers, shorter shelf life for daily/weekly papers.
• Overlap: Both are print media. WeDesignMaps.co.uk is more niche and purpose-built for tourism, while local papers/magazines serve a more general community and visitor information purpose. Recommendation: Consider both if your target audience includes locals and tourists, weighing the specific benefits of each.

5. Vs. Digital Display Advertising Banner Ads on Websites

• WeDesignMaps.co.uk: Physical, tangible, often perceived as less intrusive.
• Digital Display Ads: Online, often seen as disruptive, but highly measurable, broad reach, retargeting capabilities.
• Divergence: Digital display is great for brand recognition and driving traffic to websites, while maps are for direct physical discovery. Recommendation: Digital display for top-of-funnel awareness. maps for bottom-of-funnel conversion for local footfall.

Conclusion:

WeDesignMaps.co.uk Client Success Stories & Examples

While WeDesignMaps.co.uk doesn’t feature traditional written testimonials or detailed case studies with quantifiable results directly on their homepage, they do showcase their work through specific map examples.

These examples, combined with the types of clients they mention working with Tourist Information Centres, implicitly suggest successful client relationships and effective delivery of their service.

Featured Map Examples

The website’s “Our Work” section prominently displays several real-world examples of their map creations.

These serve as a visual portfolio, demonstrating their design capabilities and the breadth of locations they cover. Cvresumenest.com Reviews

• Minehead Town Map: This example showcases their ability to create detailed town-specific maps, which would typically highlight local businesses, attractions, and amenities relevant to visitors. A map of Minehead would cater to tourists visiting the Somerset coast, focusing on attractions like the harbour, local shops, and accommodation.
• Burnham on Sea Tourist Information Map: Similar to Minehead, this map would serve visitors to Burnham on Sea, likely emphasizing coastal features, local businesses, and visitor services. The inclusion of “Tourist Information” in the title suggests it’s designed as a comprehensive guide for visitors.
• Alnwick, Craster & Dunston Area Map: This broader area map demonstrates their capacity to cover larger geographical regions, connecting multiple towns or villages. An area map would be particularly useful for tourists exploring a region with dispersed attractions, allowing them to navigate between different points of interest like Alnwick Castle, Craster’s famous kippers, and other Northumberland landmarks.

Implied Success through Partnerships

The statement that they have “worked with a range of Tourist Information Centres including.

Bournemouth, St Ives, Newquay, Whitby, Bridlington & Cambridge” is a significant indicator of client success and trust.

• Credibility by Association: Tourist Information Centres TICs are official and trusted sources of information for visitors. For WeDesignMaps.co.uk to be their chosen partner for map creation and distribution implies that TICs find their product valuable, reliable, and beneficial for tourists. This acts as a strong endorsement.
• High Volume Production: The claim of successfully designing and printing “more than 1,750,000 maps a year” suggests a high demand for their services and a robust operational capacity. Such volume would only be sustained if their clients including TICs and direct advertisers are seeing value and renewing their agreements.
• Long-Term Engagements Implied: Working with TICs often involves ongoing relationships, as tourist information needs to be updated periodically. This suggests that WeDesignMaps.co.uk provides a consistent and satisfactory service that fosters continued partnerships.

What Constitutes “Success” for Their Clients

For businesses advertising on these maps, “success” would primarily mean:

• Increased Footfall: More tourists visiting their physical location.
• Enhanced Brand Visibility: Their business name and offerings becoming more widely known among visitors.
• New Customer Acquisition: Gaining new customers who discovered them via the map.
• Positive ROI: The revenue generated from map-attracted customers outweighs the advertising cost.

While the website doesn’t provide specific testimonials stating “Our sales increased by X% thanks to the map,” the very nature of their service and their partnerships with official tourism bodies suggest that they are effectively meeting the needs of local businesses in driving awareness and physical visits from tourists.

Businesses interested in more direct evidence of ROI would need to inquire directly with WeDesignMaps.co.uk for any available case studies or performance data they can share, under NDA if necessary. Lockett-labs.com Reviews

The Future of Map Advertising & WeDesignMaps.co.uk’s Role

Yet, physical map advertising, as offered by WeDesignMaps.co.uk, continues to hold a niche.

Understanding the future trajectory of such services requires considering both the enduring appeal of tangible media and the relentless advance of digital solutions.

Enduring Appeal of Physical Maps

Despite the dominance of smartphones and GPS, physical maps maintain a unique value proposition, especially for tourists:

• Reliability: No battery drain, no data signal required. This is crucial in remote areas or for travelers conscious of phone usage.
• Ease of Overview: A large physical map provides an unparalleled overview of an area, allowing users to intuitively grasp distances, relationships between attractions, and overall layout in a way that often feels more cumbersome on a small screen.
• Less Distracting: Allows for focused exploration without the constant notifications and distractions of a smartphone.
• Souvenir Value: Many tourists keep maps as tangible mementos of their trip.
• Shared Experience: Easy to share and discuss with travel companions.
• Accessibility: Not everyone is tech-savvy or has access to a smartphone.

The Role of WeDesignMaps.co.uk in a Digital World

WeDesignMaps.co.uk’s continued operation and claimed high volume 1.75 million maps/year suggest there is still significant demand for their service. Their role appears to be:

• Bridging the Digital Divide: Providing information to tourists who prefer physical media or are in situations where digital access is limited.
• Curated Information Source: Unlike the overwhelming information available online, a printed map offers a curated, localized selection of businesses and attractions, helping tourists cut through the noise.
• Complementary Tool: It serves as an excellent complement to digital marketing. A physical map can spark initial interest, prompting a tourist to then use their smartphone for deeper research, reviews, or direct navigation to a business discovered on the map.
• Specialized Niche: By focusing specifically on bespoke, high-quality tourist maps, they differentiate themselves from general print media and broad digital platforms. This specialization allows for targeted and effective distribution.

Potential Future Directions

1. QR Code Integration: Embedding QR codes on map advertisements that link directly to a business’s website, GMB profile, or a specific offer. This would bridge the gap between the physical discovery and digital engagement.
2. Augmented Reality AR Features: While more complex, future maps could potentially integrate with AR apps, where scanning a part of the map with a phone brings up digital overlays of information, reviews, or virtual tours of advertised businesses.
3. Data-Driven Distribution Optimization: Leveraging data on tourist movements and popular attractions to further refine their distribution points, ensuring maximum visibility for advertisers.
4. Sustainability Initiatives: Highlighting their efforts towards environmental responsibility e.g., using recycled paper, sustainable printing practices to appeal to environmentally conscious clients and tourists.
5. Enhanced Online Presence: While their service is physical, a more robust online presence for themselves, including detailed case studies, client testimonials, and transparent pricing structures perhaps even an online ad builder preview, could streamline the inquiry process for potential advertisers.
6. Partnerships with Digital Tourism Platforms: Collaborating with popular tourism websites or apps to create integrated campaigns that leverage both physical and digital touchpoints. For instance, a map advertiser could receive a discounted digital listing.

Conclusion on Future Role

The future of map advertising, as exemplified by WeDesignMaps.co.uk, isn’t about replacing digital, but rather about co-existence and integration. For specific businesses in tourist-heavy locations, a physical map remains a powerful, direct, and non-intrusive way to reach a highly motivated audience. WeDesignMaps.co.uk is well-positioned to continue serving this niche, especially if they embrace subtle digital enhancements that bridge the offline-to-online customer journey, reinforcing their value in a multi-channel marketing ecosystem. Thebassmastermind.com Reviews

Frequently Asked Questions

Is WeDesignMaps.co.uk a legitimate company?

Yes, based on their website, WeDesignMaps.co.uk appears to be a legitimate UK-based company specializing in creating and distributing bespoke tourist maps for local advertising.

They list physical office details and showcase examples of their work.

What kind of businesses can advertise with WeDesignMaps.co.uk?

WeDesignMaps.co.uk primarily targets businesses that “thrive on tourism,” such as hotels, B&B’s, campsites, local shops, restaurants, cafes, tourist attractions, and other service providers in tourist-heavy areas across the UK.

How many maps does WeDesignMaps.co.uk produce annually?

According to their website, WeDesignMaps.co.uk successfully designs and prints more than 1,750,000 maps a year.

Where are WeDesignMaps.co.uk’s maps distributed?

Their distribution team hand-picks key points for distribution, typically including Tourist Information Centres TICs, Campsites, Hotels, B&B’s, and other key tourist attractions in the UK. Frontrowparking.co.uk Reviews

Can WeDesignMaps.co.uk design my advertisement for me?

Yes, their website states that their design team has “extensive experience in producing tailor made adverts for businesses, designed to catch the eye and create awareness.”

What specific locations do they cover?

While they cover a range of locations throughout the UK, specific examples mentioned on their website include Bournemouth, St Ives, Newquay, Whitby, Bridlington, Cambridge, Minehead, Burnham on Sea, and the Alnwick, Craster & Dunston Area.

How can I get a quote for advertising with WeDesignMaps.co.uk?

You need to contact them directly.

Their website has “Find Out More” and “Contact Us” sections where you can submit an inquiry to learn about their advertising options and pricing.

Does WeDesignMaps.co.uk offer digital advertising options?

No, their website focuses exclusively on the design, printing, and distribution of physical, bespoke maps for advertising.

They do not appear to offer digital advertising services directly.

Is advertising on a physical map still effective in the digital age?

Yes, physical maps remain effective for several reasons: they don’t require battery or data, provide an easy overview, are less distracting than phones, can serve as souvenirs, and appeal to tourists who prefer tangible information or are in areas with poor signal.

What are the benefits of advertising on a WeDesignMaps.co.uk map?

Benefits include highly targeted reach to tourists, tangibility and persistence of the physical medium, credibility through distribution points, and a direct way to drive footfall to your business.

What are the drawbacks of advertising with WeDesignMaps.co.uk?

Drawbacks include challenges in direct ROI measurement, static information that cannot be updated quickly, limited overall reach compared to digital, and dependence on effective map distribution.

How does map advertising compare to Google My Business?

Map advertising WeDesignMaps.co.uk offers offline discovery for tourists on the ground, while Google My Business offers online discovery, reviews, and directions. They are complementary for local businesses.

Can I cancel my advertising agreement with WeDesignMaps.co.uk?

Yes, but cancellation depends on the terms of your specific contract.

You would need to review your agreement for notice periods and any potential early termination clauses, then contact them directly.

Do they offer a free trial for advertising?

No, the website does not mention any free trials for their advertising services.

Advertising is likely based on a paid campaign agreement.

How do I contact WeDesignMaps.co.uk for inquiries?

You can contact them via the contact form on their website, or by using the phone number or email address usually provided in their “Contact Us” section.

What is the typical duration of an advertising campaign on their maps?

While not explicitly stated, map advertising campaigns typically run for the duration of a specific map edition, which is often an annual publication.

Can I provide my own design for the advertisement?

Their website states their design team creates “tailor made adverts,” implying they offer design services.

You should clarify with them if you can provide your own print-ready artwork.

Are there any testimonials from businesses that have advertised with them?

The website primarily showcases map examples and mentions working with Tourist Information Centres as a form of endorsement, rather than featuring explicit business testimonials.

What is the process for advertising with WeDesignMaps.co.uk?

The process likely involves an initial inquiry, discussion of your business and advertising needs, receiving a quote, approval of the ad design, and then placement in the relevant map edition once printed.

Is WeDesignMaps.co.uk regulated or accredited?

The website does not explicitly mention any specific accreditations or regulatory bodies.

However, their partnerships with official Tourist Information Centres suggest a level of industry recognition and trustworthiness.